{"id":1500,"date":"2023-07-26T12:01:48","date_gmt":"2023-07-26T12:01:48","guid":{"rendered":"https:\/\/website.prod.unilu.spikeseed.cloud\/fdef-en\/study-programs\/master-in-entrepreneurship-and-innovation\/programme\/"},"modified":"2026-01-16T09:54:28","modified_gmt":"2026-01-16T08:54:28","slug":"programme","status":"publish","type":"study-programs","link":"https:\/\/www.uni.lu\/fdef-en\/study-programs\/master-in-entrepreneurship-and-innovation\/programme\/","title":{"rendered":"Programme"},"content":{"rendered":"<div class=\"section py-0 static\">\n<section class=\"py-0 wp-block-unilux-blocks-free-section section\"><div class=\"container xl:max-w-screen-xl\"><!-- SecondaryNavigationMirror --><div class=\"js-secondary-nav--sticky wp-block-unilux-blocks-secondary-navigation\" id=\"4edd0926-11b4-4664-9634-89edea68e048\">\n    <nav id=\"secondary-navigation\" role=\"navigation\" aria-label=\"Secondary menu\" class=\"secondary-nav\">\n        <button class=\"secondary-nav__button btn btn-solid--primary w-full\" aria-expanded=\"false\" aria-controls=\"secondary-navigation__list\" title=\"The selected page is Programme\" type=\"button\">\n            <span class=\"btn__name mr-auto\">Programme<\/span>\n            <svg aria-hidden=\"true\" focusable=\"false\" class=\"icon icon-outline icon--xs\">\n                <use xlink:href=\"https:\/\/www.uni.lu\/wp-content\/themes\/unilux-theme\/assets\/images\/icons\/icons-outline.svg#icon--arrow-down\" \/>\n            <\/svg>\n        <\/button>\n\n        <ul id=\"secondary-navigation__list\" class=\"secondary-nav__list\">\n            <li class=\"secondary-nav__item\">\n    <a href=\"https:\/\/www.uni.lu\/fdef-en\/study-programs\/master-in-entrepreneurship-and-innovation\/\" target=\"\" rel=\"noreferrer noopener\" class=\"secondary-nav__link \">\n        <svg aria-hidden=\"true\" focusable=\"false\" class=\"icon icon-outline icon--xs\">\n            <use xlink:href=\"https:\/\/www.uni.lu\/wp-content\/themes\/unilux-theme\/assets\/images\/icons\/icons-outline.svg#icon--arrow-right\" \/>\n        <\/svg>\n        <span class=\"secondary-nav__name\">Overview<\/span>\n    <\/a>\n<\/li>\n<li class=\"secondary-nav__item\">\n    <a href=\"https:\/\/www.uni.lu\/fdef-en\/study-programs\/master-in-entrepreneurship-and-innovation\/programme\/\" target=\"\" rel=\"noreferrer noopener\" class=\"secondary-nav__link isactived\" aria-current=\"page\">\n        <svg aria-hidden=\"true\" focusable=\"false\" class=\"icon icon-outline icon--xs\">\n            <use xlink:href=\"https:\/\/www.uni.lu\/wp-content\/themes\/unilux-theme\/assets\/images\/icons\/icons-outline.svg#icon--arrow-right\" \/>\n        <\/svg>\n        <span class=\"secondary-nav__name\">Programme<\/span>\n    <\/a>\n<\/li>\n<li class=\"secondary-nav__item\">\n    <a href=\"https:\/\/www.uni.lu\/fdef-en\/study-programs\/master-in-entrepreneurship-and-innovation\/career\/\" target=\"\" rel=\"noreferrer noopener\" class=\"secondary-nav__link \">\n        <svg aria-hidden=\"true\" focusable=\"false\" class=\"icon icon-outline icon--xs\">\n            <use xlink:href=\"https:\/\/www.uni.lu\/wp-content\/themes\/unilux-theme\/assets\/images\/icons\/icons-outline.svg#icon--arrow-right\" \/>\n        <\/svg>\n        <span class=\"secondary-nav__name\">Career<\/span>\n    <\/a>\n<\/li>\n<li class=\"secondary-nav__item\">\n    <a href=\"https:\/\/www.uni.lu\/fdef-en\/study-programs\/master-in-entrepreneurship-and-innovation\/teaching-staff\/\" target=\"\" rel=\"noreferrer noopener\" class=\"secondary-nav__link \">\n        <svg aria-hidden=\"true\" focusable=\"false\" class=\"icon icon-outline icon--xs\">\n            <use xlink:href=\"https:\/\/www.uni.lu\/wp-content\/themes\/unilux-theme\/assets\/images\/icons\/icons-outline.svg#icon--arrow-right\" \/>\n        <\/svg>\n        <span class=\"secondary-nav__name\">Teaching Staff<\/span>\n    <\/a>\n<\/li>\n<li class=\"secondary-nav__item\">\n    <a href=\"https:\/\/www.uni.lu\/fdef-en\/study-programs\/master-in-entrepreneurship-and-innovation\/admissions\/\" target=\"\" rel=\"noreferrer noopener\" class=\"secondary-nav__link \">\n        <svg aria-hidden=\"true\" focusable=\"false\" class=\"icon icon-outline icon--xs\">\n            <use xlink:href=\"https:\/\/www.uni.lu\/wp-content\/themes\/unilux-theme\/assets\/images\/icons\/icons-outline.svg#icon--arrow-right\" \/>\n        <\/svg>\n        <span class=\"secondary-nav__name\">Admissions<\/span>\n    <\/a>\n<\/li>\n        <\/ul>\n    <\/nav>\n<\/div>\n<!-- end SecondaryNavigationMirror --><\/div><\/section>\n\n\n<section class=\"section section wp-block-unilux-blocks-headline-text-and-image\">\n    \n<div class=\"wp-block-unilux-blocks-wrapper container xl:max-w-screen-xl\">\n<h1 class=\"has-text-align-left wp-block-unilux-blocks-heading\"        id=\"programme\"\n    >\nProgramme<\/h1>\n\n\n\n<div class=\"wp-block-unilux-blocks-wrapper flex flex-wrap lg:-mx-32\">\n<div class=\"wp-block-unilux-blocks-wrapper w-full lg:w-7\/12 lg:order-2 lg:px-32\">\n<div class=\"wp-block-unilux-blocks-image-video-wrapper\">\n    <figure class=\"wp-block-dev4-reusable-blocks-image  object-fit--cover\">\n    \n<img decoding=\"async\" class=\"wp-block-image unilux-custom-image-block\"\n                alt=\"\"\n            src=\"https:\/\/www.uni.lu\/wp-content\/uploads\/sites\/3\/2026\/01\/09110720\/jeunes-etudiants-souriant-faisant-leurs-devoirs-1024x683-1.jpg\"\n                srcset=\"https:\/\/www.uni.lu\/wp-content\/uploads\/sites\/3\/2026\/01\/09110720\/jeunes-etudiants-souriant-faisant-leurs-devoirs-1024x683-1-300x200.jpg 300w, https:\/\/www.uni.lu\/wp-content\/uploads\/sites\/3\/2026\/01\/09110720\/jeunes-etudiants-souriant-faisant-leurs-devoirs-1024x683-1-768x512.jpg 768w, https:\/\/www.uni.lu\/wp-content\/uploads\/sites\/3\/2026\/01\/09110720\/jeunes-etudiants-souriant-faisant-leurs-devoirs-1024x683-1.jpg 1024w\"\n                style=\"object-position: 50.00% 50.00%; font-family: &quot;object-fit: cover; object-position: 50.00% 50.00%;&quot;; aspect-ratio: 3\/2; object-fit: cover; width: 100%;\"\n        loading=\"lazy\"\n\/>    <\/figure><\/div><\/div>\n\n\n\n<div class=\"wp-block-unilux-blocks-wrapper w-full lg:w-5\/12 lg:order-1 lg:px-32\">\n<p>The programme is based on a two-year structure and is divided into blocks, designed to cover foundational theoretical issues and frameworks as well as the technical and practical aspects of starting a new venture, whether a social business or corporate venture.<\/p>\n\n\n\n<ul class=\"wp-block-unilux-blocks-custom-buttons btn-list\"><li class=\"wp-block-unilux-blocks-custom-button\"    aria-disabled=\"false\"\n    >\n    <a\n        role=\"link\"\n        aria-disabled=\"false\"\n                    href=\"https:\/\/www.uni.lu\/fdef-en\/study-programs\/master-in-entrepreneurship-and-innovation\/admissions\/\"\n                target=\"_self\"\n        class=\"btn btn--primary\"\n            >Admissions<\/a>\n<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n\n\n<section class=\"py-0 wp-block-unilux-blocks-free-section section\"><div class=\"container xl:max-w-screen-xl\">\n<h2 class=\"has-text-align-left wp-block-unilux-blocks-heading\"        id=\"academic-contents\"\n    >\nAcademic contents<\/h2>\n\n\n\n<div id=\"tab-nav\" class=\"tab-nav\">\n    <button\n        type=\"button\"\n        class=\"button-toggle btn btn--white w-full\"\n        aria-expanded=\"false\"\n        aria-controls=\"tab-nav__listing\"\n        title=\"The selected tab is CONTENT OF THE CURRENT LABEL\"\n    >\n        <span class=\"btn__name mr-auto\">Semestre 1<\/span>\n        <svg aria-hidden=\"true\" focusable=\"false\" class=\"icon icon-outline icon--xs\">\n            <use xlink:href=\"https:\/\/www.uni.lu\/wp-content\/themes\/unilux-theme\/assets\/images\/icons\/icons-outline.svg#icon--arrow-down\" \/>\n        <\/svg>\n    <\/button>\n    <ul\n        id=\"tab-nav__listing\"\n        class=\"tab-nav__listing nav manual\"\n        role=\"tablist\"\n        aria-label=\"About me\"\n    >\n                <li role=\"presentation\" class=\"tab-nav__item\" key={button.id}>\n            <button\n                type=\"button\"\n                id=\"tab-e568706a-2f24-4066-bd59-fc99f8bd8eaf\"\n                data-bs-toggle=\"tab\"\n                data-bs-target=\"#tabpanel-e568706a-2f24-4066-bd59-fc99f8bd8eaf\"\n                role=\"tab\"\n                aria-controls=\"tabpanel-e568706a-2f24-4066-bd59-fc99f8bd8eaf\"\n                aria-selected=\"false\"\n                aria-current=\"false\"\n                class=\"tab-nav__button\"\n                tabIndex=\"-1\"\n            >\n                <svg aria-hidden=\"true\" focusable=\"false\" class=\"icon icon-outline icon--xs\">\n                    <use xlink:href=\"https:\/\/www.uni.lu\/wp-content\/themes\/unilux-theme\/assets\/images\/icons\/icons-outline.svg#icon--arrow-right\" \/>\n                <\/svg>\n                <span class=\"tab-nav__name\">Semestre 1<\/span>\n            <\/button>\n        <\/li>\n                <li role=\"presentation\" class=\"tab-nav__item\" key={button.id}>\n            <button\n                type=\"button\"\n                id=\"tab-c97b7971-a37d-4af7-b68f-5fabb6062d16\"\n                data-bs-toggle=\"tab\"\n                data-bs-target=\"#tabpanel-c97b7971-a37d-4af7-b68f-5fabb6062d16\"\n                role=\"tab\"\n                aria-controls=\"tabpanel-c97b7971-a37d-4af7-b68f-5fabb6062d16\"\n                aria-selected=\"false\"\n                aria-current=\"false\"\n                class=\"tab-nav__button\"\n                tabIndex=\"-1\"\n            >\n                <svg aria-hidden=\"true\" focusable=\"false\" class=\"icon icon-outline icon--xs\">\n                    <use xlink:href=\"https:\/\/www.uni.lu\/wp-content\/themes\/unilux-theme\/assets\/images\/icons\/icons-outline.svg#icon--arrow-right\" \/>\n                <\/svg>\n                <span class=\"tab-nav__name\">Semestre 2<\/span>\n            <\/button>\n        <\/li>\n                <li role=\"presentation\" class=\"tab-nav__item\" key={button.id}>\n            <button\n                type=\"button\"\n                id=\"tab-31feb251-413e-4b7b-8204-7ae43b5ae896\"\n                data-bs-toggle=\"tab\"\n                data-bs-target=\"#tabpanel-31feb251-413e-4b7b-8204-7ae43b5ae896\"\n                role=\"tab\"\n                aria-controls=\"tabpanel-31feb251-413e-4b7b-8204-7ae43b5ae896\"\n                aria-selected=\"false\"\n                aria-current=\"false\"\n                class=\"tab-nav__button\"\n                tabIndex=\"-1\"\n            >\n                <svg aria-hidden=\"true\" focusable=\"false\" class=\"icon icon-outline icon--xs\">\n                    <use xlink:href=\"https:\/\/www.uni.lu\/wp-content\/themes\/unilux-theme\/assets\/images\/icons\/icons-outline.svg#icon--arrow-right\" \/>\n                <\/svg>\n                <span class=\"tab-nav__name\">Semestre 3<\/span>\n            <\/button>\n        <\/li>\n                <li role=\"presentation\" class=\"tab-nav__item\" key={button.id}>\n            <button\n                type=\"button\"\n                id=\"tab-904b4c4e-c840-4b0c-b47a-b8bb8fa76a66\"\n                data-bs-toggle=\"tab\"\n                data-bs-target=\"#tabpanel-904b4c4e-c840-4b0c-b47a-b8bb8fa76a66\"\n                role=\"tab\"\n                aria-controls=\"tabpanel-904b4c4e-c840-4b0c-b47a-b8bb8fa76a66\"\n                aria-selected=\"false\"\n                aria-current=\"false\"\n                class=\"tab-nav__button\"\n                tabIndex=\"-1\"\n            >\n                <svg aria-hidden=\"true\" focusable=\"false\" class=\"icon icon-outline icon--xs\">\n                    <use xlink:href=\"https:\/\/www.uni.lu\/wp-content\/themes\/unilux-theme\/assets\/images\/icons\/icons-outline.svg#icon--arrow-right\" \/>\n                <\/svg>\n                <span class=\"tab-nav__name\">Semestre 4<\/span>\n            <\/button>\n        <\/li>\n            <\/ul>\n<\/div>\n<div class=\"tab-content\">\n    <section\n    id=\"tabpanel-e568706a-2f24-4066-bd59-fc99f8bd8eaf\"\n    aria-labelledby=\"tab-e568706a-2f24-4066-bd59-fc99f8bd8eaf\"\n    class=\"tab-panel fade hidden is-hidden\"\n>\n    <div class=\"wp-block-unilux-blocks-course-offer\">\n    <h3>Course offer for Semestre 1 (2025-2026 Winter)<\/h3>\n    \n<div id=\"accordion-module-69d7489ba1351\" class=\"accordion accordion--theme\">\n            \n<div class=\"accordion__item\">\n    <h4 class=\"accordion__header\">\n        <button\n                type=\"button\"\n                class=\"accordion__button collapsed\"\n                aria-expanded=\"false\"\n                data-bs-toggle=\"collapse\"\n                data-bs-target=\"#accordion-panel-69d7489ba1378\"\n        >\n            <span class=\"accordion__title\">\n                Basic Finance principles                <span class=\"accordion__data\">\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">ECTS credits:<\/span>\n                        <span class=\"accordion__data__value\">\n                            5                        <\/span>\n                    <\/span>\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">Course code:<\/span>\n                        <span class=\"accordion__data__value\">\n                            MEI-92                        <\/span>\n                    <\/span>\n                <\/span>\n            <\/span>\n            <svg aria-hidden=\"true\" focusable=\"false\" class=\"icon icon-outline icon--arrow-down icon--lg\"><use xlink:href=\"https:\/\/www.uni.lu\/wp-content\/themes\/unilux-theme\/assets\/images\/icons\/icons-outline.svg#icon--arrow-down\"><\/use><\/svg>        <\/button>\n    <\/h4>\n\n    <div id=\"accordion-panel-69d7489ba1378\" class=\"accordion__collapse collapse\" data-bs-parent=\"#accordion-module-69d7489ba1351\">\n        <div class=\"accordion__body p-0\">\n            <ul class=\"list-highlighted\">\n                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Details<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <ul>\n                            <li><span class=\"text-dark font-heading font-bold\">Course title:<\/span> Basic Finance principles<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Number of ECTS:<\/span> 5<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Course code:<\/span> MEI-92<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Module(s):<\/span> Entrepreneurship &amp; Professional Skills<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Language:<\/span> EN<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Mandatory:<\/span> Yes<\/li>\n                        <\/ul>\n                    <\/div>\n                <\/li>\n\n                <!--<li class=\"list-highlighted__item items-start\">-->\n                <!--    <header class=\"list-highlighted__header\">-->\n                <!--        <h5 class=\"text-18\"><strong>--><!--<\/strong><\/h5>-->\n                <!--    <\/header>-->\n                <!--    <div class=\"list-highlighted__body\">-->\n                <!--        <div class=\"speaker-group\">-->\n                <!--            -->                <!--        <\/div>-->\n                <!--    <\/div>-->\n                <!--<\/li>-->\n\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Course learning outcomes<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        Upon successful completion of this course, students will be able to:\u00a0<br>\u00a0 \u00a0 Understand how firms make investment and financing decisions.<br>\u00a0 \u00a0 Interpret and analyse financial statements<br>\u00a0 \u00a0 Describe and discuss the basic sources of finance, and companies\u2019 interactions with financial markets.<br>\u00a0 \u00a0 Confidently discuss the main ideas and concepts of Corporate Finance<br>                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Description<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        In this course we study the financial aspects of new and existing businesses. It is an introductory course on Corporate Finance adapted to the Master in Entrepreneurship and Innovation. We will start by distinguishing investing and financing decisions and by understanding the fundamental conflicts within an organization (e.g., between manager and owners). We will also study the time value of money, and learn how to gauge whether a project is worthwhile undertaking from a financial point of view. The course will also cover the share and bond markets.<br>The class schedule is designed to cover one part of the textbook every two sessions. However, it remains flexible, as some sections may require more or less time than others. The course does not aim to cover the entire textbook\u2014only the first six parts are required. Parts 7 and 8 are therefore considered optional.<br>                    <\/div>\n                <\/li>\n                \n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Assessment<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <p>100% Written exam<\/p><br><br>                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Note<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <p><br>Litterature :<br><\/p><br><p>\u00a0<\/p><br>Brealey, A.R., Myers C.S., Marcus, J.A. (2022) Fundamentals of Corporate Finance. 11th edition, McGraw Hill.<br>The students will have access to McGraw Hill\u2019s Connect platform, where they find the ebook version of the textbook.<br><br>                    <\/div>\n                <\/li>\n                \n            <\/ul>\n        <\/div>\n    <\/div>\n<\/div>            \n<div class=\"accordion__item\">\n    <h4 class=\"accordion__header\">\n        <button\n                type=\"button\"\n                class=\"accordion__button collapsed\"\n                aria-expanded=\"false\"\n                data-bs-toggle=\"collapse\"\n                data-bs-target=\"#accordion-panel-69d7489ba1390\"\n        >\n            <span class=\"accordion__title\">\n                Entrepreneurial Game                <span class=\"accordion__data\">\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">ECTS credits:<\/span>\n                        <span class=\"accordion__data__value\">\n                            5                        <\/span>\n                    <\/span>\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">Course code:<\/span>\n                        <span class=\"accordion__data__value\">\n                            MEI-83                        <\/span>\n                    <\/span>\n                <\/span>\n            <\/span>\n            <svg aria-hidden=\"true\" focusable=\"false\" class=\"icon icon-outline icon--arrow-down icon--lg\"><use xlink:href=\"https:\/\/www.uni.lu\/wp-content\/themes\/unilux-theme\/assets\/images\/icons\/icons-outline.svg#icon--arrow-down\"><\/use><\/svg>        <\/button>\n    <\/h4>\n\n    <div id=\"accordion-panel-69d7489ba1390\" class=\"accordion__collapse collapse\" data-bs-parent=\"#accordion-module-69d7489ba1351\">\n        <div class=\"accordion__body p-0\">\n            <ul class=\"list-highlighted\">\n                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Details<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <ul>\n                            <li><span class=\"text-dark font-heading font-bold\">Course title:<\/span> Entrepreneurial Game<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Number of ECTS:<\/span> 5<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Course code:<\/span> MEI-83<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Module(s):<\/span> Entrepreneurship &amp; Professional Skills<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Language:<\/span> EN<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Mandatory:<\/span> Yes<\/li>\n                        <\/ul>\n                    <\/div>\n                <\/li>\n\n                <!--<li class=\"list-highlighted__item items-start\">-->\n                <!--    <header class=\"list-highlighted__header\">-->\n                <!--        <h5 class=\"text-18\"><strong>--><!--<\/strong><\/h5>-->\n                <!--    <\/header>-->\n                <!--    <div class=\"list-highlighted__body\">-->\n                <!--        <div class=\"speaker-group\">-->\n                <!--            -->                <!--        <\/div>-->\n                <!--    <\/div>-->\n                <!--<\/li>-->\n\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Course learning outcomes<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        By the end of this course students will be able to:<br>u\u00a0<br>Experience thinking like a co-founder;<br>u\u00a0<br>Experiment with creating an unknown future.<br>u\u00a0<br>Design and defend a set of decisions in an uncertain environment;<br>u\u00a0<br>Engage in shared problem solving.<br>u\u00a0<br>Demonstrate creativity and (shared) idea development.<br>u\u00a0<br>Appraise your strengths and weaknesses when working in a team;<br>u\u00a0<br>Motivate and encourage \u2018buy in\u2019 from team members.<br>u\u00a0<br>Give, receive, and assimilate feedback.<br>u\u00a0<br>Work towards shared goals.<br>u\u00a0<br>Assemble responses, ideas decisions to input to on-line game.<br>u\u00a0<br>Document and record your (apprentice) experience of learning.                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Description<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        Introduction to experiential learningEntrepreneurial GameFinding your passion; profiling your talents and valuesWorking in teamsEffectuation and entrepreneurial decision-makingThe Business Model CanvasThe Lean StartupThe Killer PitchPitch communication of group work on game                    <\/div>\n                <\/li>\n                \n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Assessment<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        50%\u00a0Group Participation in Entrepreneurial Game<br><br>50%\u00a0Individual Reflective Learning Log<br>                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Note<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <p><br>LITERATURE<\/p><br><p>\uf075Drucker, P. (1985). Innovation and entrepreneurship, New York: Harper Row.<br>\uf075Kolb, D. A. (1984). Experiential learning: Experience as the source of learning and development (Vol. 1). Englewood Cliffs, NJ: Prentice-Hall.<br>\uf075Morris, M., Pryor, C., Schindehutte, M. (2012). Entrepreneurship as experience, Cheltenham, Glos: Edward Elgar. (pages 1-22)<br>\uf075Neck,H., Greene, P, Brush, C. (2014). Teaching Entrepreneurship: a practice based approach, Cheltehnham, Glos: Edward Elgar Publishing.<br>\uf075Spinelli, S. Adams, J. (2016). New Venture Creation for the 21st Century, New York: McGraw Hill).<br><\/p>                    <\/div>\n                <\/li>\n                \n            <\/ul>\n        <\/div>\n    <\/div>\n<\/div>            \n<div class=\"accordion__item\">\n    <h4 class=\"accordion__header\">\n        <button\n                type=\"button\"\n                class=\"accordion__button collapsed\"\n                aria-expanded=\"false\"\n                data-bs-toggle=\"collapse\"\n                data-bs-target=\"#accordion-panel-69d7489ba139e\"\n        >\n            <span class=\"accordion__title\">\n                Entrepreneurial Business Models, Processes and Planning                <span class=\"accordion__data\">\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">ECTS credits:<\/span>\n                        <span class=\"accordion__data__value\">\n                            5                        <\/span>\n                    <\/span>\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">Course code:<\/span>\n                        <span class=\"accordion__data__value\">\n                            MEI-84                        <\/span>\n                    <\/span>\n                <\/span>\n            <\/span>\n            <svg aria-hidden=\"true\" focusable=\"false\" class=\"icon icon-outline icon--arrow-down icon--lg\"><use xlink:href=\"https:\/\/www.uni.lu\/wp-content\/themes\/unilux-theme\/assets\/images\/icons\/icons-outline.svg#icon--arrow-down\"><\/use><\/svg>        <\/button>\n    <\/h4>\n\n    <div id=\"accordion-panel-69d7489ba139e\" class=\"accordion__collapse collapse\" data-bs-parent=\"#accordion-module-69d7489ba1351\">\n        <div class=\"accordion__body p-0\">\n            <ul class=\"list-highlighted\">\n                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Details<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <ul>\n                            <li><span class=\"text-dark font-heading font-bold\">Course title:<\/span> Entrepreneurial Business Models, Processes and Planning<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Number of ECTS:<\/span> 5<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Course code:<\/span> MEI-84<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Module(s):<\/span> Entrepreneurship &amp; Professional Skills<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Language:<\/span> EN<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Mandatory:<\/span> Yes<\/li>\n                        <\/ul>\n                    <\/div>\n                <\/li>\n\n                <!--<li class=\"list-highlighted__item items-start\">-->\n                <!--    <header class=\"list-highlighted__header\">-->\n                <!--        <h5 class=\"text-18\"><strong>--><!--<\/strong><\/h5>-->\n                <!--    <\/header>-->\n                <!--    <div class=\"list-highlighted__body\">-->\n                <!--        <div class=\"speaker-group\">-->\n                <!--            -->                <!--        <\/div>-->\n                <!--    <\/div>-->\n                <!--<\/li>-->\n\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Course learning outcomes<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        On completion of the course unit successful students will be able to:<br>1.Engage in an action-based methodology involving experimentation, play, creativity, empathy and reflection.\u00a0<br>2.Extend their skill set and practices related to developing business concepts.<br>3.Interact with stakeholders to turn ideas into opportunities.<br>4.Experience using the business model canvas on the Compellio software to design and test their business ideas.<br>5.Pitch the progress and development of their idea.<br>6.Test 5 hypotheses about their business concept.<br>7.Synthesise their data, market research and value proposition into an exportable business plan in Compellio.\u00a0<br>8.Build an MVP and test it with potential users, customers, and partners.<br>9.Analyse and synthesize feedback insights from experiments.<br>                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Description<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        ObjectivesTo advance an action based pedagogical method for entrepreneurial learning that is rooted in a specific set of practices. <ol><li>To advance an action based pedagogical method for entrepreneurial learning that is rooted in a specific set of experimental practices. <\/li><li>To provide a learning environment in which students can practice: experimentation, creativity, empathy and reflection. <\/li><li>To facilitate group interactions in the development of business models for market opportunities. <\/li><li>To provide practical tools (and business model canvas mechanisms) for evaluating the feasibility of business ideas and models. <br><\/li><\/ol>Topics<p>Ideation<\/p><p>Team formation<\/p><p>Why start-ups fail<\/p><p>Turning business ideas into market opportunities<\/p><p>What is a business model (definitions, types, different models \u2013 sustainable, block chain, market place etc)<\/p><p>The Business Canvas model (its segments, interrelationships, mechanisms)<\/p><p>The Value Proposition\/pyramid of value creation<\/p><p>Resource acquisition, effectuation, bricolage.<\/p><p>The lean start up methodology<\/p><p>Hypothesis-driven entrepreneurship<\/p><p>MVP creation<\/p><p>Iteration &amp; Pivoting<\/p><p>Legitimising a business and gaining support<\/p><p>Pitching<\/p><p>Compellio coaching<\/p>                    <\/div>\n                <\/li>\n                \n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Assessment<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <p>\u2612Written Exam\u00a0\u00a040%<\/p><br><p><br>\u2612Presentation\u00a0 \u00a030%<\/p>\u2612\u00a0 \u00a0 \u00a0Group work, individual work\u00a0 \u00a0 \u00a0 \u00a0 30%<br>                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Note<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <p><br>LITERATURE\u00a0<br><\/p>Osterwalder, A.\u00a0 Pigneur, Y. (2013) Business Model Generation: a handbook for visionaries, game changers and challengers, Wiley.<br>Ries, E. (2011). The Lean Start Up: how today\u2019s entrepreneurs use continuous innovation to create radically successful businesses, New York, Crown Publishing Group.<br>Ries, E. (2017). The Start Up Way, New York, Crown Publishing Group.<br>Plus additional readings placed on Moodle.<br>                    <\/div>\n                <\/li>\n                \n            <\/ul>\n        <\/div>\n    <\/div>\n<\/div>            \n<div class=\"accordion__item\">\n    <h4 class=\"accordion__header\">\n        <button\n                type=\"button\"\n                class=\"accordion__button collapsed\"\n                aria-expanded=\"false\"\n                data-bs-toggle=\"collapse\"\n                data-bs-target=\"#accordion-panel-69d7489ba13ac\"\n        >\n            <span class=\"accordion__title\">\n                Entrepreneurial culture &amp; behaviour                <span class=\"accordion__data\">\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">ECTS credits:<\/span>\n                        <span class=\"accordion__data__value\">\n                            3                        <\/span>\n                    <\/span>\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">Course code:<\/span>\n                        <span class=\"accordion__data__value\">\n                            MEI-85                        <\/span>\n                    <\/span>\n                <\/span>\n            <\/span>\n            <svg aria-hidden=\"true\" focusable=\"false\" class=\"icon icon-outline icon--arrow-down icon--lg\"><use xlink:href=\"https:\/\/www.uni.lu\/wp-content\/themes\/unilux-theme\/assets\/images\/icons\/icons-outline.svg#icon--arrow-down\"><\/use><\/svg>        <\/button>\n    <\/h4>\n\n    <div id=\"accordion-panel-69d7489ba13ac\" class=\"accordion__collapse collapse\" data-bs-parent=\"#accordion-module-69d7489ba1351\">\n        <div class=\"accordion__body p-0\">\n            <ul class=\"list-highlighted\">\n                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Details<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <ul>\n                            <li><span class=\"text-dark font-heading font-bold\">Course title:<\/span> Entrepreneurial culture &amp; behaviour<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Number of ECTS:<\/span> 3<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Course code:<\/span> MEI-85<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Module(s):<\/span> Entrepreneurship &amp; Professional Skills<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Language:<\/span> EN<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Mandatory:<\/span> Yes<\/li>\n                        <\/ul>\n                    <\/div>\n                <\/li>\n\n                <!--<li class=\"list-highlighted__item items-start\">-->\n                <!--    <header class=\"list-highlighted__header\">-->\n                <!--        <h5 class=\"text-18\"><strong>--><!--<\/strong><\/h5>-->\n                <!--    <\/header>-->\n                <!--    <div class=\"list-highlighted__body\">-->\n                <!--        <div class=\"speaker-group\">-->\n                <!--            -->                <!--        <\/div>-->\n                <!--    <\/div>-->\n                <!--<\/li>-->\n\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Course learning outcomes<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        On the completion of the course, students are expected to be able to:<br>1.Communicate self-reflections;<br>2.Perceive the various roles and actors within entrepreneurship;<br>3.Analyse behaviours that lead to and are associated with entrepreneurship;<br>4.Develop an entrepreneurial learning plan based on a reflective self-assessment; and<br>5.Build sensitivity towards the cultural aspects of behaviours in a global context.                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Description<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <br>In this course, students are invited to enter the horizon of entrepreneurial behaviours and embark on the journey on three levels:<br>1. Me and my entrepreneurial self. Personality traits and entrepreneurial behaviours. Students will consider and evaluate the role of personality traits in their entrepreneurial intentions and actions.<br>2. Me and my entrepreneurial development. Students will explore their transitions from apprenticeship into an entrepreneurial vocation, undertake a critical appraisal of their competence gaps, and devise an individual learning plan that will help them achieve their objectives.<br>3. Me and my entrepreneurial role in contexts. Students will reflect on their potential role in the entrepreneurial ecosystem and critically analyse the reciprocal (and changing) relationship between the socio-cultural contexts in which they are situated and their own roles and identities.<br>                    <\/div>\n                <\/li>\n                \n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Assessment<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        Deliverable 1\u00a0 35%Entrepreneurial behaviours through the lens<br>Deliverable 2\u00a0 35%Interview and reflection on individual entrepreneurial journey\u00a0<br>Deliverable 3\u00a0 30%Entrepreneurship and emotional intelligence<br>                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Note<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <p><br>LITERATURE<br><\/p><br>Endres, A. M., Woods, C. R. (2006). Modern theories of entrepreneurial behaviour: A comparison and appraisal. Small Business Economics, 26, 189-202.<br><br><br>Gartner, W. B. (1988). \u201cWho is an entrepreneur?\u201d is the wrong question. Entrepreneurship Theory and Practice. 13(4), 47-68.<br><br><br>L\u00f8we Nielsen, S., Gartner, W. B. (2017).<br>Am I a student and\/or entrepreneur? Multiple identities in student entrepreneurship. Education + Training, 59(2), 135-154.<br><br><br>Man, T. W. Y. (2006). Exploring the behavioural patterns of entrepreneurial learning: A competency approach. Education + Training, 48(5), 309-321.<br><br><br>Mitchelmore, S., Rowley, J. (2010). Entrepreneurial competencies: A literature review and development agenda. International Journal of Entrepreneurial Behavior Research, 16(2), 92-111.<br><br><br>Sarasvathy, S (2001). Causation and effectuation: Toward a theoretical shifting from economic inevitability to entrepreneurial contingency. Academy of Management Review, 26(2), 243-263.<br><br><br>Scheiner, C. W. (2009). Fundamental determinants of entrepreneurial behaviour.<br>Wlesbaden: Gabler GWV Fachverlage GmbH.<br><br><br>Sheriff, M., Muffatto, M. (2015). The present state of entrepreneurship ecosystems in selected countries in Africa. African Journal of Economic and Management Studies, 6(1), 17-54.<br><br><br>Welter, F. (2011). Contextualizing entrepreneurship\u00ad \u2013 Conceptual challenges and ways forward.\u00a0Entrepreneurship Theory and Practice,\u00a035(1), 165-184.<br><br><br>Zahra, S. A., Wright, M., Abdelgawad, S. G. (2014). Contextualization and the advancement of entrepreneurship research. International Small Business Journal, 32(5), 479-500.<br><br><br>\u00a0<br><br><br>Other references:<br><br><br>http:\/\/www.itaaworld.org\/<br><br><br>http:\/\/www.eatanews.org\/<br><br><br>https:\/\/psychcentral.com\/quizzes\/personality\/start.php<br><br><br>\u00a0<br><br><br>For the two full-day sessions:<br><br><br>Goleman, D. (1998). What Makes a Leader. Harvard Business Review (Best of 1998)<br><br><br>Langer, E., interviewed by Beard, A. (2014). Mindfulness in the Age of Complexity. Harvard Business Review (March,<br><br><br>2014)<br><br><br>\u00a0                    <\/div>\n                <\/li>\n                \n            <\/ul>\n        <\/div>\n    <\/div>\n<\/div>            \n<div class=\"accordion__item\">\n    <h4 class=\"accordion__header\">\n        <button\n                type=\"button\"\n                class=\"accordion__button collapsed\"\n                aria-expanded=\"false\"\n                data-bs-toggle=\"collapse\"\n                data-bs-target=\"#accordion-panel-69d7489ba13b9\"\n        >\n            <span class=\"accordion__title\">\n                Franchising in a global environment                <span class=\"accordion__data\">\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">ECTS credits:<\/span>\n                        <span class=\"accordion__data__value\">\n                            2                        <\/span>\n                    <\/span>\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">Course code:<\/span>\n                        <span class=\"accordion__data__value\">\n                            MEI-86                        <\/span>\n                    <\/span>\n                <\/span>\n            <\/span>\n            <svg aria-hidden=\"true\" focusable=\"false\" class=\"icon icon-outline icon--arrow-down icon--lg\"><use xlink:href=\"https:\/\/www.uni.lu\/wp-content\/themes\/unilux-theme\/assets\/images\/icons\/icons-outline.svg#icon--arrow-down\"><\/use><\/svg>        <\/button>\n    <\/h4>\n\n    <div id=\"accordion-panel-69d7489ba13b9\" class=\"accordion__collapse collapse\" data-bs-parent=\"#accordion-module-69d7489ba1351\">\n        <div class=\"accordion__body p-0\">\n            <ul class=\"list-highlighted\">\n                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Details<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <ul>\n                            <li><span class=\"text-dark font-heading font-bold\">Course title:<\/span> Franchising in a global environment<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Number of ECTS:<\/span> 2<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Course code:<\/span> MEI-86<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Module(s):<\/span> Entrepreneurial Marketing<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Language:<\/span> EN<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Mandatory:<\/span> Yes<\/li>\n                        <\/ul>\n                    <\/div>\n                <\/li>\n\n                <!--<li class=\"list-highlighted__item items-start\">-->\n                <!--    <header class=\"list-highlighted__header\">-->\n                <!--        <h5 class=\"text-18\"><strong>--><!--<\/strong><\/h5>-->\n                <!--    <\/header>-->\n                <!--    <div class=\"list-highlighted__body\">-->\n                <!--        <div class=\"speaker-group\">-->\n                <!--            -->                <!--        <\/div>-->\n                <!--    <\/div>-->\n                <!--<\/li>-->\n\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Course learning outcomes<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <br> Have a systematic and complete insight of franchising as one of the fastest business expansion opportunities in the development of an entrepreneurial venture;<br> Recognize the potential of companies to expand through franchising;<br> Present franchise business model as a growth strategy\u00a0<br> Have specific skills as their basic competitive advantage in the labor market, for employment in the franchise companies, that are constantly on the rise;<br> Chose a safer way of entering into entrepreneurship;<br> Have a complete insight into all aspects of franchise business to be able to choose a quality franchise offers for themselves or for someone else.<br>The main objective of this dynamic and interactive course is to develop skills students need to be successful franchise managers, franchisees or future franchisors of their business venture but also to obtain specific knowledge that will give them a competitive advantage on the labor market<br>                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Description<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <p>Franchising\u00a0is one of the\u00a0greatest\u00a0drivers of economic growth and an\u00a0important\u00a0source of job creation in the private sector, at the\u00a0world\u2019s level.\u00a0During\u00a0years\u00a0of\u00a0recession\u00a0and despite it, the franchise sector register growth and so rightly bears a name \u201crecession-proof\u201d. The reason for this lies in the fact that in every crisis there is a surplus of labor that, with certain severance pay would like to invest in their self-employment. But they are looking for risk-sharing, safer and more sustainable way to start the business and franchising is offering that with the mentor. This is the very core of the franchise business. <\/p><p>On the other hand, second very important aspect of franchising is that it is the fastest and safest way to expand the business, relying on the local expertise of the partners \u2013 franchisees. Those are two main aspects of franchising. <br><\/p><p>Today there are\u00a0more\u00a0than 24 500\u00a0franchise\u00a0concepts\/brands present in the world that employ\u00a0more\u00a0than 25 million\u00a0people and have created more than 3 million enterprises worldwide. Every few minutes\u2019 new franchise point of sale is launched and each of us are in contact with 5-6 franchises every day, even though we are not aware of it. <br><\/p><p>Franchising\u00a0is\u00a0a\u00a0business\u00a0alliance of two\u00a0entrepreneurs\u00a0for the\u00a0development\u00a0of the same\u00a0business\u00a0concept.\u00a0It significantly contributes to the\u00a0development\u00a0of private enterprises, national economies, and\u00a0globalization by spreading\u00a0new\u00a0ideas,\u00a0innovations and employment.\u00a0Due\u00a0to all that\u00a0it\u00a0is important to\u00a0spread\u00a0awareness\u00a0of its\u00a0strengths\u00a0and weakness\u00a0and\u00a0prepare\u00a0the\u00a0pool\u00a0of\u00a0young\u00a0talents to work in the\u00a0franchise\u00a0industry because\u00a0it\u00a0will be constantly increasing need for\u00a0franchise\u00a0experts and specific knowledge, as a competitive advantage on the\u00a0labor market.<\/p><p>Besides all that,\u00a0franchising\u00a0is\u00a0a more secure method of\u00a0starting\u00a0up a\u00a0new\u00a0venture, especially for\u00a0individuals\u00a0willing to do so but without\u00a0original, own idea or the\u00a0ones\u00a0who would\u00a0like\u00a0to work for themselves but would like to share risk with more experienced entrepreneur-franchisor. Franchising is the solution for that too. <br>The\u00a0course\u00a0is\u00a0designed\u00a0to\u00a0provide\u00a0a broad view of\u00a0important\u00a0issues\u00a0related\u00a0to\u00a0franchising:\u00a0Its global presence and\u00a0power,\u00a0specificity\u00a0and\u00a0legality,\u00a0history,\u00a0pro,\u00a0and\u00a0cons looking in it\u2019s both aspects: <\/p><p>Course content\u00a0includes\u00a0the following modules:<br><\/p><p>FRANCHISING IN A GLOBAL ENVIROMENT <\/p><ul><li>POWER AND IMPACT OF FRANCHISING ON ECONOMICS<\/li><li>GLOBAL DEVELOPMENT OF FRANCHISE INDUSTRY<\/li><li>BASIC PRINCIPLES OF FRANCHISING <\/li><li>STRENGTHS, WEAKNESSES AND RISKS OF FRANCHISING<\/li><li>FRANCHISE ECO SYSTEM <\/li><li>SOCIAL AND MICRO FRANCHISING<\/li><li>WOMEN AND MINORITY IN FRANCHISING<br><\/li><\/ul><p>LEGAL ASPECTS OF franchising<\/p><ul><li>WHY, WHERE, WHAT AND WHO <\/li><li>SELF REGULATION <\/li><li>EUROPEAN CODE OF ETHICS FOR FRANCHISING<\/li><li>FRANCHISE CONTRACTS<br><\/li><\/ul><p>Franchising AS A GROWTH STRATEGY <\/p><ul><li>Assessing OF FRANCHISIBILITY OF THE BUSINESS<\/li><li>DEVELOPMENT OF THE FRANCHISE BUSINESS MODEL<\/li><li>KEY FACTORS OF FRANCHISE SUCCESS<\/li><li>BASIC DOCUMENTS <\/li><li>designing and conducting training in franchising<\/li><li>DESIGN OF THE FRANCHISE OFFER<\/li><li>CONTROL SYSTEMS AND FOLLOW-UP<\/li><li>SYSTEMS CONSTANT SUPPORT AND COUNSELLING<br><\/li><\/ul><p>Franchising AS A START UP STRATEGY <\/p><ul><li>SUSTAINABILITY MAIN FRANCHISE STRENGHT <\/li><li>ROADMAP TO SELECT A FRANCHISE<\/li><li>FRANCHISOR \u2013 FRANCHISEE RELATIONSHIP<\/li><\/ul>                    <\/div>\n                <\/li>\n                \n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Assessment<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <p><br><br>30% Written Exam<br>40% Seminar paper<br>10% Presentation<br>20%\u00a0In class engagement<br><\/p><br><p><br>Attendance is critical, especially with the short time frame and due to the fact that class participation will be important part of the grade<br><br><br><\/p>                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Note<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        LITERATURE<br><br><br>Compulsory<br><p><br>The IFA Educational Foundation, (2010), An introduction to franchising,<br><\/p><br><p><br>The IFA Educational Foundation (2014), Economic impact of franchised business<br><\/p><br>Boroian D.D., Boroian P.J.(1987), The Franchise Advantage, make it work for you, eBook version, Francorp inc.<br><p><br>Australian Competition and Consumer Commission (2007), The franchisee manual<br><\/p><br>Recommended<br><p><br>Shane, S.A. (2005). From Ice Cream to the Internet: Using Franchising to Drive the Growth and Profits of Your Company: Pearson education Inc.<br><\/p><br><p><br>Keup, E.J. (2004). Franchise Bible, Ep Entrepreneur Press, 5th edition<br><\/p><br><p><br>Sugars, B. J. (2006). Successful Franchising: Mc Graw Hill, N.Y.<br><\/p><br><p><br>Teixeira E, (2005), Franchising from the inside out, Xlibris Corporation<br><\/p><br><p><br>Timmons, J. A., Spinelli, S. (2003.)<br>New Venture Creation<br>, 6th, Franchising, Mc Graw Hill, N.Y.<br><\/p><br>Additional literature<br>A collection of articles from various specialized websites of certain franchise association or federation and \/ or consulting firms and websites that will be needed for homework and \/ or seminar papers\u00a0<br><br>                    <\/div>\n                <\/li>\n                \n            <\/ul>\n        <\/div>\n    <\/div>\n<\/div>            \n<div class=\"accordion__item\">\n    <h4 class=\"accordion__header\">\n        <button\n                type=\"button\"\n                class=\"accordion__button collapsed\"\n                aria-expanded=\"false\"\n                data-bs-toggle=\"collapse\"\n                data-bs-target=\"#accordion-panel-69d7489ba13c6\"\n        >\n            <span class=\"accordion__title\">\n                Marketing for Start-ups (1)                <span class=\"accordion__data\">\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">ECTS credits:<\/span>\n                        <span class=\"accordion__data__value\">\n                            5                        <\/span>\n                    <\/span>\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">Course code:<\/span>\n                        <span class=\"accordion__data__value\">\n                            MEI-87                        <\/span>\n                    <\/span>\n                <\/span>\n            <\/span>\n            <svg aria-hidden=\"true\" focusable=\"false\" class=\"icon icon-outline icon--arrow-down icon--lg\"><use xlink:href=\"https:\/\/www.uni.lu\/wp-content\/themes\/unilux-theme\/assets\/images\/icons\/icons-outline.svg#icon--arrow-down\"><\/use><\/svg>        <\/button>\n    <\/h4>\n\n    <div id=\"accordion-panel-69d7489ba13c6\" class=\"accordion__collapse collapse\" data-bs-parent=\"#accordion-module-69d7489ba1351\">\n        <div class=\"accordion__body p-0\">\n            <ul class=\"list-highlighted\">\n                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Details<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <ul>\n                            <li><span class=\"text-dark font-heading font-bold\">Course title:<\/span> Marketing for Start-ups (1)<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Number of ECTS:<\/span> 5<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Course code:<\/span> MEI-87<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Module(s):<\/span> Entrepreneurial Marketing<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Language:<\/span> EN<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Mandatory:<\/span> Yes<\/li>\n                        <\/ul>\n                    <\/div>\n                <\/li>\n\n                <!--<li class=\"list-highlighted__item items-start\">-->\n                <!--    <header class=\"list-highlighted__header\">-->\n                <!--        <h5 class=\"text-18\"><strong>--><!--<\/strong><\/h5>-->\n                <!--    <\/header>-->\n                <!--    <div class=\"list-highlighted__body\">-->\n                <!--        <div class=\"speaker-group\">-->\n                <!--            -->                <!--        <\/div>-->\n                <!--    <\/div>-->\n                <!--<\/li>-->\n\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Course learning outcomes<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <p><br>By the end of this course, students should be able to:<br><br><br><\/p><br><ul><br><li><br>Create a marketing plan for a start-up company.<br><\/li><br><li><br>Have a good knowledge of the basics of marketing strategy definition.<br><\/li><br><li><br>Understand consumer behaviour and how little changes in a marketing strategy can strongly influence sales.<br><\/li><br><li><br>Be able use classic marketing mix tools.<br><\/li><br><li><br>Take into account the importance of digital communication and understand its advantages, disadvantages and risks.<br><\/li><br><li><br>Sell themselves and their ideas in presentations to potential investors and customers.<br><\/li><br><li><br>Communicate clearly about their product and service.<br><\/li><br><li><br>Define a sales strategy for their business, prospect potential markets and identify target buyers.<br><\/li><br><li><br>Understand the various sales techniques and adapt their use to their interlocutor.<br><\/li><br><li><br>Develop an effective sales organization and manage a sales team.<br><\/li><br><\/ul>                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Description<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <p>While covering classic marketing issues such as consumer behaviour, marketing strategy (segmenting, targeting, and positioning), and marketing mix, this course emphasizes the specificities of start-up marketing.<\/p><p>The objective of the course is to provide students with an up-to-date, modern view of marketing, including a different view on consumer behaviour with behavioural economics as well as a strong focus on digital communication tools and techniques.<\/p>The course will end with sales management. After a general overview of the evolution of sales, the course explains communication skills, describes the selling process, and continues with more specific sales techniques. A final section of the course will be devoted to sales organization.                    <\/div>\n                <\/li>\n                \n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Assessment<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        50%\u00a0 \u00a0Written Exam<br>50%\u00a0 \u00a0Presentation &#8211; Case study 20% + marketing plan 30%<br>                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Note<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <p><br>LITERATURE<br><\/p><br><p>Main textbooks:\u00a0<br>Crane, F.G. (2013), Marketing for Entrepreneurs: Concepts and Applications for New Ventures, 2nd edition, Sage<br>Kotler, P.; Keller, K.L. (2014), Marketing Management, 15th edition, Pearson<br><\/p>                    <\/div>\n                <\/li>\n                \n            <\/ul>\n        <\/div>\n    <\/div>\n<\/div>            \n<div class=\"accordion__item\">\n    <h4 class=\"accordion__header\">\n        <button\n                type=\"button\"\n                class=\"accordion__button collapsed\"\n                aria-expanded=\"false\"\n                data-bs-toggle=\"collapse\"\n                data-bs-target=\"#accordion-panel-69d7489ba13d3\"\n        >\n            <span class=\"accordion__title\">\n                Intellectual property Rights Management                <span class=\"accordion__data\">\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">ECTS credits:<\/span>\n                        <span class=\"accordion__data__value\">\n                            3                        <\/span>\n                    <\/span>\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">Course code:<\/span>\n                        <span class=\"accordion__data__value\">\n                            MEI-89                        <\/span>\n                    <\/span>\n                <\/span>\n            <\/span>\n            <svg aria-hidden=\"true\" focusable=\"false\" class=\"icon icon-outline icon--arrow-down icon--lg\"><use xlink:href=\"https:\/\/www.uni.lu\/wp-content\/themes\/unilux-theme\/assets\/images\/icons\/icons-outline.svg#icon--arrow-down\"><\/use><\/svg>        <\/button>\n    <\/h4>\n\n    <div id=\"accordion-panel-69d7489ba13d3\" class=\"accordion__collapse collapse\" data-bs-parent=\"#accordion-module-69d7489ba1351\">\n        <div class=\"accordion__body p-0\">\n            <ul class=\"list-highlighted\">\n                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Details<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <ul>\n                            <li><span class=\"text-dark font-heading font-bold\">Course title:<\/span> Intellectual property Rights Management<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Number of ECTS:<\/span> 3<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Course code:<\/span> MEI-89<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Module(s):<\/span> Innovation Management<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Language:<\/span> EN<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Mandatory:<\/span> Yes<\/li>\n                        <\/ul>\n                    <\/div>\n                <\/li>\n\n                <!--<li class=\"list-highlighted__item items-start\">-->\n                <!--    <header class=\"list-highlighted__header\">-->\n                <!--        <h5 class=\"text-18\"><strong>--><!--<\/strong><\/h5>-->\n                <!--    <\/header>-->\n                <!--    <div class=\"list-highlighted__body\">-->\n                <!--        <div class=\"speaker-group\">-->\n                <!--            -->                <!--        <\/div>-->\n                <!--    <\/div>-->\n                <!--<\/li>-->\n\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Course learning outcomes<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        Equip students with state-of-the-art knowledge and best practices needed to successfully design and implement intellectual property (IP) strategies in entrepreneurial and established technology-driven corporate contexts;<br>Understand the different types of IP, such as patents, copyrights, trademarks and design rights, as well as how firms choose between formal IP rights, and alternative protection methods such as trade secrets and defensive publications;\u00a0<br>Design defensive and offensive IP strategies to ensure freedom-to-operate and to maximize value appropriation from your innovations;<br>Familiarize with effective IP strategies taking into account technology life cycle dynamics and differences in IPR environments, and illustrate patent searching as a tool of competitive intelligence;<br>Discuss collaborative and open intellectual property strategies.<br>                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Description<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        This course provides a helicopter tour of the economics and management of intellectual property rights and patenting. The objective of the course is to offer students an overview and understanding of some of the most topical and relevant (from a business and policy perspective) topics surrounding innovation and intellectual property. The course covers in particular recent events related to intellectual property, such as the debates on software patents, gene patenting, patent litigation, and standard essential patents. It also introduces students to other intellectual property rights, including trademarks, copyright, and design rights. The course material varies substantially across topics; it is both theoretical and empirical and cuts across a number of disciplines, including management, economics and law.                    <\/div>\n                <\/li>\n                \n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Assessment<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        50%\u00a0 \u00a0Presentation<br>50%\u00a0 \u00a0Permanent evaluation: class participation<br>                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Note<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <p><br>LITERATURE\u00a0<br><\/p><br><p>Yoffie, D. 2005. Intellectual Property and Strategy. Note.<br>Grandstrand, O. (1999). Chapter 7.4: Intellectual property policies and strategies. In: The Economics and Management of Intellectual Property: Towards Intellectual<br>Capitalism. Edward Elgar Publishers, pages 209-226.<br>Peters, T., Thiel, J., and Tucci C. (2013). Protecting growth options in dynamic markets: The role of strategic disclosure in integrated intellectual property strategies. California Management Review, 55(4), 121-142.<br>Teng, B.S. 2007. Managing intellectual property in RD alliances. International, Journal of Technology Management, 38(1-2), 160-177.<br>Belderbos, R., Cassiman, B., Faems, D., Leten, B. and Van Looy B. (2014). Coownership of intellectual property: Exploring the value-appropriation and valuecreation implications of co-patenting with different partners. Research Policy, 43, 841-852.<br>Leten, B., Vanhaverbeke, W., Roijakkers, N., Clerix A. and Van Helleputte J., (2013). IP models to orchestrate innovation ecosystems: IMEC, a public research institute in nano-electronics. California Management Review, 55(4), 51-64.<br>Chesbrough, H. (2006). Chapter 4: The impact of stronger IP on the business model. In: Open Business Models. Harvard Business School Press, pages 81-105.<br>Den Uijl S., Bekkers R. and De Vries H. (2013). Managing intellectual property using patent pools: Lessons from three generations of pools in the optical disk industry. California Management Review, 55(4), 31-50.<br>Rivette, K. and Kline, D. 2000. Discovering new value in intellectual property.Harvard Business Review, Jan-Feb, 54-66.<br>Henkel J. and Reitzig M. (2008). Patent sharks. Harvard Business Review, June, 129-133.<br>Park W. (2008). International patent protection: 1960-2005. Research Policy, 37, 761-766<br>.\u2026<br><\/p>                    <\/div>\n                <\/li>\n                \n            <\/ul>\n        <\/div>\n    <\/div>\n<\/div>            \n<div class=\"accordion__item\">\n    <h4 class=\"accordion__header\">\n        <button\n                type=\"button\"\n                class=\"accordion__button collapsed\"\n                aria-expanded=\"false\"\n                data-bs-toggle=\"collapse\"\n                data-bs-target=\"#accordion-panel-69d7489ba13e0\"\n        >\n            <span class=\"accordion__title\">\n                Introduction to innovation                <span class=\"accordion__data\">\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">ECTS credits:<\/span>\n                        <span class=\"accordion__data__value\">\n                            2                        <\/span>\n                    <\/span>\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">Course code:<\/span>\n                        <span class=\"accordion__data__value\">\n                            MEI-90                        <\/span>\n                    <\/span>\n                <\/span>\n            <\/span>\n            <svg aria-hidden=\"true\" focusable=\"false\" class=\"icon icon-outline icon--arrow-down icon--lg\"><use xlink:href=\"https:\/\/www.uni.lu\/wp-content\/themes\/unilux-theme\/assets\/images\/icons\/icons-outline.svg#icon--arrow-down\"><\/use><\/svg>        <\/button>\n    <\/h4>\n\n    <div id=\"accordion-panel-69d7489ba13e0\" class=\"accordion__collapse collapse\" data-bs-parent=\"#accordion-module-69d7489ba1351\">\n        <div class=\"accordion__body p-0\">\n            <ul class=\"list-highlighted\">\n                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Details<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <ul>\n                            <li><span class=\"text-dark font-heading font-bold\">Course title:<\/span> Introduction to innovation<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Number of ECTS:<\/span> 2<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Course code:<\/span> MEI-90<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Module(s):<\/span> Innovation Management<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Language:<\/span> EN<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Mandatory:<\/span> Yes<\/li>\n                        <\/ul>\n                    <\/div>\n                <\/li>\n\n                <!--<li class=\"list-highlighted__item items-start\">-->\n                <!--    <header class=\"list-highlighted__header\">-->\n                <!--        <h5 class=\"text-18\"><strong>--><!--<\/strong><\/h5>-->\n                <!--    <\/header>-->\n                <!--    <div class=\"list-highlighted__body\">-->\n                <!--        <div class=\"speaker-group\">-->\n                <!--            -->                <!--        <\/div>-->\n                <!--    <\/div>-->\n                <!--<\/li>-->\n\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Course learning outcomes<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        On completion of the course unit successful students will be able to:<br>Understand the process of an idea to an innovative product\/process or service<br>Know the ingredients and obstacles to a successful innovation process<br>Know the most important concepts in the academic innovation literature.<br>Apply concepts to real world cases<br>Experience in designing and executing a consultancy assignment<br>Develop skills in research using a variety of data collection methods<br>Gain experience in analysis, integration and presentation of a report which is of practical value to the client but draws on relevant literature and concepts around innovation management<br>                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Description<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        The innovation module focuses on the concepts and managerial theories behind the creation of new ideas, their implementation and transfer into new products. The management of the innovative process within start-up and established companies will be discussed thoroughly. <br>Students learn about the ingredients of a successful innovation strategy as well as the possible obstacles. The first year innovation course will make students familiar with the most important concepts and theories in the academic innovation literature which will be illustrated by a number of examples and cases. As such it will lay the foundation for the second year of the innovation module.                    <\/div>\n                <\/li>\n                \n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Assessment<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <p>100% Written Exam<\/p>Assessment criteria will include:<br>Project design and execution, including management of the client relationship\u00a0<br>Analysis of data and synthesis into a concise report which relates research findings to the theory and underlying concepts of innovation management\u00a0<br>Development of recommendations of practical relevance to the client<br>Presentation and elaboration of the report to the client<br>                    <\/div>\n                <\/li>\n                \n                \n            <\/ul>\n        <\/div>\n    <\/div>\n<\/div>    <\/div><\/div><\/section>\n<section\n    id=\"tabpanel-c97b7971-a37d-4af7-b68f-5fabb6062d16\"\n    aria-labelledby=\"tab-c97b7971-a37d-4af7-b68f-5fabb6062d16\"\n    class=\"tab-panel fade hidden is-hidden\"\n>\n    <div class=\"wp-block-unilux-blocks-course-offer\">\n    <h3>Course offer for Semestre 2 (2025-2026 Summer)<\/h3>\n    \n<div id=\"accordion-module-69d7489ba6f21\" class=\"accordion accordion--theme\">\n            \n<div class=\"accordion__item\">\n    <h4 class=\"accordion__header\">\n        <button\n                type=\"button\"\n                class=\"accordion__button collapsed\"\n                aria-expanded=\"false\"\n                data-bs-toggle=\"collapse\"\n                data-bs-target=\"#accordion-panel-69d7489ba6f4f\"\n        >\n            <span class=\"accordion__title\">\n                Entrepreneurial Business Models, Processes and Planning                <span class=\"accordion__data\">\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">ECTS credits:<\/span>\n                        <span class=\"accordion__data__value\">\n                            5                        <\/span>\n                    <\/span>\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">Course code:<\/span>\n                        <span class=\"accordion__data__value\">\n                            MEI-98                        <\/span>\n                    <\/span>\n                <\/span>\n            <\/span>\n            <svg aria-hidden=\"true\" focusable=\"false\" class=\"icon icon-outline icon--arrow-down icon--lg\"><use xlink:href=\"https:\/\/www.uni.lu\/wp-content\/themes\/unilux-theme\/assets\/images\/icons\/icons-outline.svg#icon--arrow-down\"><\/use><\/svg>        <\/button>\n    <\/h4>\n\n    <div id=\"accordion-panel-69d7489ba6f4f\" class=\"accordion__collapse collapse\" data-bs-parent=\"#accordion-module-69d7489ba6f21\">\n        <div class=\"accordion__body p-0\">\n            <ul class=\"list-highlighted\">\n                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Details<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <ul>\n                            <li><span class=\"text-dark font-heading font-bold\">Course title:<\/span> Entrepreneurial Business Models, Processes and Planning<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Number of ECTS:<\/span> 5<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Course code:<\/span> MEI-98<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Module(s):<\/span> Entrepreneurship &amp; Professional Skills<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Language:<\/span> EN<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Mandatory:<\/span> Yes<\/li>\n                        <\/ul>\n                    <\/div>\n                <\/li>\n\n                <!--<li class=\"list-highlighted__item items-start\">-->\n                <!--    <header class=\"list-highlighted__header\">-->\n                <!--        <h5 class=\"text-18\"><strong>--><!--<\/strong><\/h5>-->\n                <!--    <\/header>-->\n                <!--    <div class=\"list-highlighted__body\">-->\n                <!--        <div class=\"speaker-group\">-->\n                <!--            -->                <!--        <\/div>-->\n                <!--    <\/div>-->\n                <!--<\/li>-->\n\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Course learning outcomes<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        (i)\u00a0\u00a0\u00a0\u00a0<br>Analyze and synthesize information regarding entrepreneurial solutions and business models that are transforming societal, economic and business structures.<br>(ii)\u00a0\u00a0<br>Understand the importance of sustainable and ethical practices.<br>(iii)\u00a0<br>Effectively map and\/or deconstruct the business model of an emergent business or start-up firm.<br>(iv)\u00a0<br>Define criteria that signal the strengths and weaknesses of a transformative business model (using the Canvas Model, the Sustainable Business Canvas and Compell.io software).<br>(v)\u00a0\u00a0\u00a0<br>Gather and evaluate relevant data to assess the transformative potential of a business model proposal.<br>(vi)\u00a0<br>Build the content and communication of a pitch for a business model innovation proposal (that involves block chain, sustainability, market place or social economy principles).<br><br>                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Description<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        ObjectivesTo develop thematic-specific knowledge and critical analysis of the most transformative business models and sustainable entrepreneurial practices in startup operations. <ol><li>To advance understanding about the transformative role of entrepreneurship in the economy and society.<\/li><li>To extend critical and ethical entrepreneurial skills in relation to business model analysis and development. <\/li><li>To provide practical and critical reasoning tools for designing and evaluating (sustainable) business models.<\/li><li>To strengthen communication, presentation and business logic skills. <\/li><\/ol>\u00a0TopicsEntrepreneurship as transformative and sustainable practice (The Circular Economy)Entrepreneurship and alternative forms of organizing (Market places)Entrepreneurship and sustainability (The Social Economy)Entrepreneurship and digitalization (Blockchain).Entrepreneurship and the Gig economy.Entrepreneurship and sustainable finance.                    <\/div>\n                <\/li>\n                \n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Assessment<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        End of Semester 2:<br>\u00a0<br><p><br>50% Start-up Case Study<br><\/p><br>During the semester, students will work individually on the Compellio platform to design, develop and\/or analyse the business model of a startup in one of the four sectors discussed in class.<br>\u00a0<br>20% -Individual Pitch of Start-up Case Study<br>During the final course of the semester, students will individually pitch their start-up case, present findings of their analysis and suggest strategies for business model innovation. After the pitch of the case study (see below) students are expected to incorporate feedback and suggestions before their final submission of the case study.<br>\u00a0<br>30% &#8211; Individual blog assignment<br>During each class, students will work on a thematic area in order to produce an extensive essay. Students are motivated to develop a multi-disciplinary understanding of each topic and showcase a high-level of analysis\/synthesis of the information found in the suggested readings.                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Note<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <p>LITERATURE\u00a0<\/p><br><p><br>Osterwalder, A.\u00a0 Pigneur, Y. (2013) Business Model Generation: a handbook for visionaries, game changers and challengers, Wiley.<br><\/p><br><p><br>Ries, E. (2011). The Lean Start Up: how today\u2019s entrepreneurs use continuous innovation to create radically successful businesses, New York, Crown Publishing Group.<br><\/p><br>Ries, E. (2017). The Start Up Way, New York, Crown Publishing Group<br>.                    <\/div>\n                <\/li>\n                \n            <\/ul>\n        <\/div>\n    <\/div>\n<\/div>            \n<div class=\"accordion__item\">\n    <h4 class=\"accordion__header\">\n        <button\n                type=\"button\"\n                class=\"accordion__button collapsed\"\n                aria-expanded=\"false\"\n                data-bs-toggle=\"collapse\"\n                data-bs-target=\"#accordion-panel-69d7489ba6f85\"\n        >\n            <span class=\"accordion__title\">\n                Start-up project                <span class=\"accordion__data\">\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">ECTS credits:<\/span>\n                        <span class=\"accordion__data__value\">\n                            5                        <\/span>\n                    <\/span>\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">Course code:<\/span>\n                        <span class=\"accordion__data__value\">\n                            MEI-99                        <\/span>\n                    <\/span>\n                <\/span>\n            <\/span>\n            <svg aria-hidden=\"true\" focusable=\"false\" class=\"icon icon-outline icon--arrow-down icon--lg\"><use xlink:href=\"https:\/\/www.uni.lu\/wp-content\/themes\/unilux-theme\/assets\/images\/icons\/icons-outline.svg#icon--arrow-down\"><\/use><\/svg>        <\/button>\n    <\/h4>\n\n    <div id=\"accordion-panel-69d7489ba6f85\" class=\"accordion__collapse collapse\" data-bs-parent=\"#accordion-module-69d7489ba6f21\">\n        <div class=\"accordion__body p-0\">\n            <ul class=\"list-highlighted\">\n                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Details<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <ul>\n                            <li><span class=\"text-dark font-heading font-bold\">Course title:<\/span> Start-up project<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Number of ECTS:<\/span> 5<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Course code:<\/span> MEI-99<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Module(s):<\/span> Entrepreneurship &amp; Professional Skills<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Language:<\/span> EN<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Mandatory:<\/span> Yes<\/li>\n                        <\/ul>\n                    <\/div>\n                <\/li>\n\n                <!--<li class=\"list-highlighted__item items-start\">-->\n                <!--    <header class=\"list-highlighted__header\">-->\n                <!--        <h5 class=\"text-18\"><strong>--><!--<\/strong><\/h5>-->\n                <!--    <\/header>-->\n                <!--    <div class=\"list-highlighted__body\">-->\n                <!--        <div class=\"speaker-group\">-->\n                <!--            -->                <!--        <\/div>-->\n                <!--    <\/div>-->\n                <!--<\/li>-->\n\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Course learning outcomes<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        Be aware of the entrepreneurial environment. This goes beyond just understanding theoretical concepts and focuses on applying these concepts in real-life situations. Furthermore it is expected from the students to reflect on their experiences \u2013 both from the class room and their field work in order to trigger a continuous learning process. This is also reflected in the assessment grid which puts a major focus on reflection.                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Description<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        The course attempts to best prepare the students for a successful working experience in an innovative and entrepreneurial environment. For this it combines a structured working approach with a set of soft skills that prove valuable in the field of start-ups. This includes structured problem solving, presentation and communication skills as well as feedback and coaching. Throughout the course, each student is pushed towards self-reflection in order to benefit as much as possible from both classroom and field experiences.\u00a0\u00a0\u00a0Detailed overview of sessions and contents \u2013\u00a0\u00a0\u00a0 Course set-up (1-hour session)Presentation of the course concept and agendaSharing of expectations, grading approach, etc.Presentation of \u201chome work\u201d for next session (\u201cpitch yourself\u201d)\u2013\u00a0\u00a0\u00a0 \u201cPitch yourself\u201d (1-day classroom session)Short theory part on how to project \u201cpresence\u201dTwo rounds of 2-minute presentations by each student on how to present her\/himself in front of a start-up company, incl. Feedback by faculty and peers \u2013\u00a0\u00a0\u00a0 Structured working approach: How working in a structured way helps to survive in an environment that might seem chaotic (3-day class room session)Structured problem solving-\u00a0\u00a0\u00a0\u00a0 Understanding the problem that we are working on-\u00a0\u00a0\u00a0\u00a0 Structuring the problem and working with hypotheses-\u00a0\u00a0\u00a0\u00a0 Planning analyses and prioritization-\u00a0\u00a0\u00a0\u00a0 Developing a thorough synthesis based on the results from the analysesEffective communication-\u00a0\u00a0\u00a0\u00a0 Transposing our synthesis into a compelling story-\u00a0\u00a0\u00a0\u00a0 Understanding how to use slides to support argumentsFeedback &amp; Coaching-\u00a0\u00a0\u00a0\u00a0 Giving and receiving constructive feedback in different professional settings; discussing strength-based feedback-\u00a0\u00a0\u00a0\u00a0 Understanding how formal and informal coaching helps to further grow personally and professionally \u2013\u00a0\u00a0\u00a0 Field work: 6 weeks of full-fledged collaboration in a start-up company\u2013\u00a0\u00a0\u00a0 Mid-way check-point (3-4 hour session)Addressing common questions by studentsPeer-coaching\/learning set coaching sessionRefreshing certain parts of the theory addressed in 3-day class-room session\u2013\u00a0\u00a0\u00a0 Final presentationsLinking theory to practical work: 15-minute presentation by each student on how she\/he used one of the theoretical frameworks seen in class in field work.\u00a0In addition to the final presentation each student has to hand in a one-pager (max. 300 words) on what she\/he learned from received feedback. As feedback and coaching are an essential element of the overall experience, this helps the student to learn working with feedback, process it and develop based on it                    <\/div>\n                <\/li>\n                \n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Assessment<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        \u2612Seminar paper\u00a0 10%Short synthesis (max. 400 words) on what was learned from the feedback received during field work<br>\u2612Presentation\u00a0 \u00a0 \u00a050%15-minute presentation in front of class, linking one of the theoretical concepts to experience in field work<br>\u2612Other\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a010%\u00a0 \u00a0 Short pitch to apply for 4-week working experience in start-up<br>\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 30%\u00a0 \u00a0Participation in class\/peer-coaching<br>                    <\/div>\n                <\/li>\n                \n                \n            <\/ul>\n        <\/div>\n    <\/div>\n<\/div>            \n<div class=\"accordion__item\">\n    <h4 class=\"accordion__header\">\n        <button\n                type=\"button\"\n                class=\"accordion__button collapsed\"\n                aria-expanded=\"false\"\n                data-bs-toggle=\"collapse\"\n                data-bs-target=\"#accordion-panel-69d7489ba6fa1\"\n        >\n            <span class=\"accordion__title\">\n                Taxation issues for business start-ups                <span class=\"accordion__data\">\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">ECTS credits:<\/span>\n                        <span class=\"accordion__data__value\">\n                            2                        <\/span>\n                    <\/span>\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">Course code:<\/span>\n                        <span class=\"accordion__data__value\">\n                            MEI-100                        <\/span>\n                    <\/span>\n                <\/span>\n            <\/span>\n            <svg aria-hidden=\"true\" focusable=\"false\" class=\"icon icon-outline icon--arrow-down icon--lg\"><use xlink:href=\"https:\/\/www.uni.lu\/wp-content\/themes\/unilux-theme\/assets\/images\/icons\/icons-outline.svg#icon--arrow-down\"><\/use><\/svg>        <\/button>\n    <\/h4>\n\n    <div id=\"accordion-panel-69d7489ba6fa1\" class=\"accordion__collapse collapse\" data-bs-parent=\"#accordion-module-69d7489ba6f21\">\n        <div class=\"accordion__body p-0\">\n            <ul class=\"list-highlighted\">\n                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Details<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <ul>\n                            <li><span class=\"text-dark font-heading font-bold\">Course title:<\/span> Taxation issues for business start-ups<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Number of ECTS:<\/span> 2<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Course code:<\/span> MEI-100<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Module(s):<\/span> Entrepreneurship &amp; Professional Skills<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Language:<\/span> EN<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Mandatory:<\/span> Yes<\/li>\n                        <\/ul>\n                    <\/div>\n                <\/li>\n\n                <!--<li class=\"list-highlighted__item items-start\">-->\n                <!--    <header class=\"list-highlighted__header\">-->\n                <!--        <h5 class=\"text-18\"><strong>--><!--<\/strong><\/h5>-->\n                <!--    <\/header>-->\n                <!--    <div class=\"list-highlighted__body\">-->\n                <!--        <div class=\"speaker-group\">-->\n                <!--            -->                <!--        <\/div>-->\n                <!--    <\/div>-->\n                <!--<\/li>-->\n\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Course learning outcomes<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <p><br>Specific learning objective: to understand the business taxation issues in Luxembourg<br><\/p><br>Generic learning outcome: to evaluate the components of a business plan and assess different business and financial models as well as constructing a financial and marketing plan                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Description<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        1. Corporate taxes<br>Corporate Income Tax (CIT)<br>Municipal Business Tax (MBT)<br>Net Wealth Tax (NWT)<br>Withholding taxes<br>2. Understanding VAT<br>General principles of VAT<br>Supply of services and goods<br>VAT on e-commerce \u201coffline\u201d and \u201conline\u201d<br>3. Employment taxes<br>Difference between employees and Independent<br>Social security contributions<br>Withholding tax on salaries<br>4. Tax compliance<br>Tax return filing<br>Advance payments<br>VAT<br>5. Other tax regimes<br>IP tax regime<br>The parent-subsidiary regime<br>6. Corporate \u2013 Tax credits and incentives<br>R&amp;D incentives<br>Tax credit on investments<br>Other incentives<br>                    <\/div>\n                <\/li>\n                \n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Assessment<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        Project with the tax comparator template                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Note<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <p>LITERATURE\u00a0<\/p><br><p>https:\/\/impotsdirects.public.lu\/fr\/az\/t\/tarif_collect.html<br>http:\/\/www.aed.public.lu\/tva\/loi\/Loi-TVA-2017.pdf#page=109<br>https:\/\/guichet.public.lu\/en\/entreprises\/fiscalite\/tva\/notions\/prestations-services.html<br>https:\/\/guichet.public.lu\/en\/entreprises\/fiscalite\/tva\/notions\/livraisons-biens.html<br><\/p>                    <\/div>\n                <\/li>\n                \n            <\/ul>\n        <\/div>\n    <\/div>\n<\/div>            \n<div class=\"accordion__item\">\n    <h4 class=\"accordion__header\">\n        <button\n                type=\"button\"\n                class=\"accordion__button collapsed\"\n                aria-expanded=\"false\"\n                data-bs-toggle=\"collapse\"\n                data-bs-target=\"#accordion-panel-69d7489ba6fbd\"\n        >\n            <span class=\"accordion__title\">\n                The art of Negociation                <span class=\"accordion__data\">\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">ECTS credits:<\/span>\n                        <span class=\"accordion__data__value\">\n                            3                        <\/span>\n                    <\/span>\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">Course code:<\/span>\n                        <span class=\"accordion__data__value\">\n                            MEI-101                        <\/span>\n                    <\/span>\n                <\/span>\n            <\/span>\n            <svg aria-hidden=\"true\" focusable=\"false\" class=\"icon icon-outline icon--arrow-down icon--lg\"><use xlink:href=\"https:\/\/www.uni.lu\/wp-content\/themes\/unilux-theme\/assets\/images\/icons\/icons-outline.svg#icon--arrow-down\"><\/use><\/svg>        <\/button>\n    <\/h4>\n\n    <div id=\"accordion-panel-69d7489ba6fbd\" class=\"accordion__collapse collapse\" data-bs-parent=\"#accordion-module-69d7489ba6f21\">\n        <div class=\"accordion__body p-0\">\n            <ul class=\"list-highlighted\">\n                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Details<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <ul>\n                            <li><span class=\"text-dark font-heading font-bold\">Course title:<\/span> The art of Negociation<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Number of ECTS:<\/span> 3<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Course code:<\/span> MEI-101<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Module(s):<\/span> Entrepreneurship &amp; Professional Skills<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Language:<\/span> EN<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Mandatory:<\/span> Yes<\/li>\n                        <\/ul>\n                    <\/div>\n                <\/li>\n\n                <!--<li class=\"list-highlighted__item items-start\">-->\n                <!--    <header class=\"list-highlighted__header\">-->\n                <!--        <h5 class=\"text-18\"><strong>--><!--<\/strong><\/h5>-->\n                <!--    <\/header>-->\n                <!--    <div class=\"list-highlighted__body\">-->\n                <!--        <div class=\"speaker-group\">-->\n                <!--            -->                <!--        <\/div>-->\n                <!--    <\/div>-->\n                <!--<\/li>-->\n\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Course learning outcomes<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        Analyse your own experience of negotiation, in your specific professional environment;\u00a0<br>Build a negotiation strategy;<br>Detect and avoid the usual traps;<br>Know how to prepare for any negotiation;<br>Understand the motivations of your business partners (empathy), and make clear your own (assertiveness);<br>Build an negotiation sequence, and do first things first;<br>Manage the distributive aspects of negotiation, and counter the usual bargaining techniques;<br>Know the typical reasons why so many negotiations fail, and how to address them;<br>Cope efficiently with the usual psychological biases in negotiation;<br>                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Description<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        Negotiation constitutes a strategic skill for executives and managers. Be it internally (with colleagues, team members, or hierarchy), or externally (with customers, suppliers, banks and business angels, other business partners), negotiation makes a difference. Effective negotiation is based on methods, techniques, and tools which can be learned. Building on your own experience, this workshop will help you do \u201cfirst things first\u201d for more effective negotiations.                    <\/div>\n                <\/li>\n                \n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Assessment<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        The marks will be given as follows:<br>50% classroom participation<br>50% final home assignment                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Note<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <p>LITERATURE\u00a0<\/p><br><p>The First Move, A Negotiator\u2019s Companion (Wiley, 2010), by Alain Pekar Lempereur Aur\u00e9lien Colson.<br><\/p>                    <\/div>\n                <\/li>\n                \n            <\/ul>\n        <\/div>\n    <\/div>\n<\/div>            \n<div class=\"accordion__item\">\n    <h4 class=\"accordion__header\">\n        <button\n                type=\"button\"\n                class=\"accordion__button collapsed\"\n                aria-expanded=\"false\"\n                data-bs-toggle=\"collapse\"\n                data-bs-target=\"#accordion-panel-69d7489ba6fd8\"\n        >\n            <span class=\"accordion__title\">\n                Marketing for Start-ups (2)                <span class=\"accordion__data\">\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">ECTS credits:<\/span>\n                        <span class=\"accordion__data__value\">\n                            5                        <\/span>\n                    <\/span>\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">Course code:<\/span>\n                        <span class=\"accordion__data__value\">\n                            MEI-107                        <\/span>\n                    <\/span>\n                <\/span>\n            <\/span>\n            <svg aria-hidden=\"true\" focusable=\"false\" class=\"icon icon-outline icon--arrow-down icon--lg\"><use xlink:href=\"https:\/\/www.uni.lu\/wp-content\/themes\/unilux-theme\/assets\/images\/icons\/icons-outline.svg#icon--arrow-down\"><\/use><\/svg>        <\/button>\n    <\/h4>\n\n    <div id=\"accordion-panel-69d7489ba6fd8\" class=\"accordion__collapse collapse\" data-bs-parent=\"#accordion-module-69d7489ba6f21\">\n        <div class=\"accordion__body p-0\">\n            <ul class=\"list-highlighted\">\n                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Details<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <ul>\n                            <li><span class=\"text-dark font-heading font-bold\">Course title:<\/span> Marketing for Start-ups (2)<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Number of ECTS:<\/span> 5<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Course code:<\/span> MEI-107<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Module(s):<\/span> Entrepreneurial Marketing<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Language:<\/span> EN<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Mandatory:<\/span> Yes<\/li>\n                        <\/ul>\n                    <\/div>\n                <\/li>\n\n                <!--<li class=\"list-highlighted__item items-start\">-->\n                <!--    <header class=\"list-highlighted__header\">-->\n                <!--        <h5 class=\"text-18\"><strong>--><!--<\/strong><\/h5>-->\n                <!--    <\/header>-->\n                <!--    <div class=\"list-highlighted__body\">-->\n                <!--        <div class=\"speaker-group\">-->\n                <!--            -->                <!--        <\/div>-->\n                <!--    <\/div>-->\n                <!--<\/li>-->\n\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Course learning outcomes<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        Understand the concepts of brand, brand equity, corporate identity and corporate image.<br>Describe the various types of branding options.<br>Build a brand by defining a brand strategy, identity and positioning.<br>Select a brand name for a start-up venture.<br>Understand the concept of brand relevance.<br>Manage a single brand or a brand portfolio over time.<br>Define a brands architecture and plan brand extensions.<br>Manage a brand turnaround and brand name changes.<br>Formulate the research questions inherent to a strategic marketing problem.<br>Have a good knowledge of the various steps of a marketing research project.<br>Understand marketing research methods and implement them for small-scale research projects. Be able to select the adapted research method for a specific type of problem.<br>Identify potential data sources and marketing research tools in their professional lives.<br>Display the necessary analytical skills to correctly interpret the results of a marketing research project and use them in their marketing decision-making.<br>Understand the biases and limitations of marketing research.<br>Take into account human psychological biases into their analysis and strategic considerations                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Description<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        This class starts by describing the basics of brand development and management as found in various marketing and branding textbooks. The relation between branding, corporate identity, corporate and brand image will be explained and the various concepts and tools such as brand strategy, brand positioning, brand relevance and brand architecture will be analyzed. \u00a0We will stress specific branding issues concerning start-ups. We will also look at recent and probable future developments of brand management induced by new technologies and changing consumer behavior.<p>\u00a0<\/p><p>This course describes marketing research, starting at problem definition, and explaining all the steps up to a finished research report and conclusions.<\/p><p>\u00a0<\/p><p>Students will be provided with an understanding of the various options and techniques that can be used for marketing research, their advantages and disadvantages, their pitfalls, and their limitations. They will be introduced to the mathematical and statistical methods of analysis, and the potential errors and biases inherent to each methodology.<\/p><p>\u00a0<\/p>The course\u2019s main objective is to enable students to implement and evaluate marketing research during their professional careers                    <\/div>\n                <\/li>\n                \n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Assessment<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <p>\u2612Written Exam\u00a0\u00a050%<\/p>\u2612Presentation\u00a0 \u00a0 50%Case study<br>                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Note<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <p>LITERATURE<\/p><br><p>Aaker, D. (1996), Building strong brands, The Free Press<br>Aaker, D. (2014), Aaker on Branding: 20 Principles That Drive Success, MorganJames<br>Iacobucci, D. and Churchill G. (2015), Marketing research: Methodological foundations, 11th Ed., CreateSpace Independent Publishing Platform<br>Kapferer, J.N. (2008), Strategic Brand Management, 4th edition, Kogan Page<br>Kotler, P.; Keller, K.L. (2014), Marketing Management, 15th edition, Pearson<br><\/p>                    <\/div>\n                <\/li>\n                \n            <\/ul>\n        <\/div>\n    <\/div>\n<\/div>            \n<div class=\"accordion__item\">\n    <h4 class=\"accordion__header\">\n        <button\n                type=\"button\"\n                class=\"accordion__button collapsed\"\n                aria-expanded=\"false\"\n                data-bs-toggle=\"collapse\"\n                data-bs-target=\"#accordion-panel-69d7489ba6ff3\"\n        >\n            <span class=\"accordion__title\">\n                Introduction to Artificial Intelligence for the citizen                <span class=\"accordion__data\">\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">ECTS credits:<\/span>\n                        <span class=\"accordion__data__value\">\n                            2                        <\/span>\n                    <\/span>\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">Course code:<\/span>\n                        <span class=\"accordion__data__value\">\n                            MEI-119                        <\/span>\n                    <\/span>\n                <\/span>\n            <\/span>\n            <svg aria-hidden=\"true\" focusable=\"false\" class=\"icon icon-outline icon--arrow-down icon--lg\"><use xlink:href=\"https:\/\/www.uni.lu\/wp-content\/themes\/unilux-theme\/assets\/images\/icons\/icons-outline.svg#icon--arrow-down\"><\/use><\/svg>        <\/button>\n    <\/h4>\n\n    <div id=\"accordion-panel-69d7489ba6ff3\" class=\"accordion__collapse collapse\" data-bs-parent=\"#accordion-module-69d7489ba6f21\">\n        <div class=\"accordion__body p-0\">\n            <ul class=\"list-highlighted\">\n                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Details<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <ul>\n                            <li><span class=\"text-dark font-heading font-bold\">Course title:<\/span> Introduction to Artificial Intelligence for the citizen<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Number of ECTS:<\/span> 2<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Course code:<\/span> MEI-119<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Module(s):<\/span> Entrepreneurial Marketing<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Language:<\/span> EN<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Mandatory:<\/span> Yes<\/li>\n                        <\/ul>\n                    <\/div>\n                <\/li>\n\n                <!--<li class=\"list-highlighted__item items-start\">-->\n                <!--    <header class=\"list-highlighted__header\">-->\n                <!--        <h5 class=\"text-18\"><strong>--><!--<\/strong><\/h5>-->\n                <!--    <\/header>-->\n                <!--    <div class=\"list-highlighted__body\">-->\n                <!--        <div class=\"speaker-group\">-->\n                <!--            -->                <!--        <\/div>-->\n                <!--    <\/div>-->\n                <!--<\/li>-->\n\n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Objectives<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <p>\n                            <p>\u00a0<\/p>The objectives of this training are:<br>\u00a0\u00a0\u00a0 to understand the Artificial Intelligence landscape and the position of deep learning within it<br>\u00a0\u00a0\u00a0 to play with some accessible artificial intelligence experimenting the various techniques in different application domains: Text generation (e.g. ChatGPT), Object recognition in images or videos, Handwriting recognition, Generation of images from text, Automatic translation of text in all languages, Speech recognition, Speech synthesis.<br>\u00a0\u00a0\u00a0 to understand and practice the social and ethical dimensions of artificial intelligence<br>\u00a0\u00a0\u00a0 to understand and practice the impact of AI on society and on the job market<br>\u00a0\u00a0\u00a0 to understand through practice all the important notions which constitute the basis of the field of deep learning (neural network, weight, activation function, batch, bias, cost function, dropout, epoch, forward\/backward propagation, gradient descent, hidden layer, parameters, hyper-parameters, input, output, learning rate, dataset, data augmentation, training, validation, test datasets, architecture, ANN, CNN, RNN, GAN, Transformers)<br><p>\u00a0<\/p>                        <\/p>\n                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Course learning outcomes<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <p>Discovering AI through practice<\/p><br><p>Understanding the basic concepts of deep learning in AI<\/p><br><p>Understand different approaches to deep learning (code MAPPRO)<\/p><br><p>Understanding how societies can organize themselves to live with AI (code MVIVRA)<\/p>                    <\/div>\n                <\/li>\n                \n                \n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Assessment<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <p>Written exam 100%<br><\/p>                    <\/div>\n                <\/li>\n                \n                \n            <\/ul>\n        <\/div>\n    <\/div>\n<\/div>            \n<div class=\"accordion__item\">\n    <h4 class=\"accordion__header\">\n        <button\n                type=\"button\"\n                class=\"accordion__button collapsed\"\n                aria-expanded=\"false\"\n                data-bs-toggle=\"collapse\"\n                data-bs-target=\"#accordion-panel-69d7489ba700e\"\n        >\n            <span class=\"accordion__title\">\n                The management of innovation                <span class=\"accordion__data\">\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">ECTS credits:<\/span>\n                        <span class=\"accordion__data__value\">\n                            4                        <\/span>\n                    <\/span>\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">Course code:<\/span>\n                        <span class=\"accordion__data__value\">\n                            MEI-73                        <\/span>\n                    <\/span>\n                <\/span>\n            <\/span>\n            <svg aria-hidden=\"true\" focusable=\"false\" class=\"icon icon-outline icon--arrow-down icon--lg\"><use xlink:href=\"https:\/\/www.uni.lu\/wp-content\/themes\/unilux-theme\/assets\/images\/icons\/icons-outline.svg#icon--arrow-down\"><\/use><\/svg>        <\/button>\n    <\/h4>\n\n    <div id=\"accordion-panel-69d7489ba700e\" class=\"accordion__collapse collapse\" data-bs-parent=\"#accordion-module-69d7489ba6f21\">\n        <div class=\"accordion__body p-0\">\n            <ul class=\"list-highlighted\">\n                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Details<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <ul>\n                            <li><span class=\"text-dark font-heading font-bold\">Course title:<\/span> The management of innovation<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Number of ECTS:<\/span> 4<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Course code:<\/span> MEI-73<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Module(s):<\/span> Innovation Management<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Language:<\/span> EN<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Mandatory:<\/span> Yes<\/li>\n                        <\/ul>\n                    <\/div>\n                <\/li>\n\n                <!--<li class=\"list-highlighted__item items-start\">-->\n                <!--    <header class=\"list-highlighted__header\">-->\n                <!--        <h5 class=\"text-18\"><strong>--><!--<\/strong><\/h5>-->\n                <!--    <\/header>-->\n                <!--    <div class=\"list-highlighted__body\">-->\n                <!--        <div class=\"speaker-group\">-->\n                <!--            -->                <!--        <\/div>-->\n                <!--    <\/div>-->\n                <!--<\/li>-->\n\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Course learning outcomes<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <ul><br><li><br>Understand the process of taking an idea to an innovative product\/process or service<br><\/li><br><li><br>Know the ingredients and obstacles to a successful innovation process<br><\/li><br><li><br>Know the most important advanced concepts of the innovation management literature<br><\/li><br><\/ul>                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Description<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        This course is designed to equip students with state-of-the-art knowledge (concepts, models) and best practices needed to successfully design and implement innovation strategies at the firm level. The course discusses the topics of ideation, co-creation, social innovation, corporate entrepreneurship, open innovation and business model innovation.The course will be accompanied by a R&amp;D management simulation game.                    <\/div>\n                <\/li>\n                \n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Assessment<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <p>\u2612Oral Exam\u00a0\u00a060% : This is an individual task, closed book<\/p><br><p>\u2612Homework\u00a030% : This is a group assignment<\/p><br><p>\u2612Presence and participation : 10%<\/p>                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Note<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <p>LITERATURE\u00a0<\/p><br><p>The course outline, slides and background readings will be uploaded on Moodle before the sessions.<br>Students are expected to come prepared to class.<br><\/p>                    <\/div>\n                <\/li>\n                \n            <\/ul>\n        <\/div>\n    <\/div>\n<\/div>            \n<div class=\"accordion__item\">\n    <h4 class=\"accordion__header\">\n        <button\n                type=\"button\"\n                class=\"accordion__button collapsed\"\n                aria-expanded=\"false\"\n                data-bs-toggle=\"collapse\"\n                data-bs-target=\"#accordion-panel-69d7489ba7029\"\n        >\n            <span class=\"accordion__title\">\n                Start-up internship                <span class=\"accordion__data\">\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">ECTS credits:<\/span>\n                        <span class=\"accordion__data__value\">\n                            4                        <\/span>\n                    <\/span>\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">Course code:<\/span>\n                        <span class=\"accordion__data__value\">\n                            MEI-108                        <\/span>\n                    <\/span>\n                <\/span>\n            <\/span>\n            <svg aria-hidden=\"true\" focusable=\"false\" class=\"icon icon-outline icon--arrow-down icon--lg\"><use xlink:href=\"https:\/\/www.uni.lu\/wp-content\/themes\/unilux-theme\/assets\/images\/icons\/icons-outline.svg#icon--arrow-down\"><\/use><\/svg>        <\/button>\n    <\/h4>\n\n    <div id=\"accordion-panel-69d7489ba7029\" class=\"accordion__collapse collapse\" data-bs-parent=\"#accordion-module-69d7489ba6f21\">\n        <div class=\"accordion__body p-0\">\n            <ul class=\"list-highlighted\">\n                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Details<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <ul>\n                            <li><span class=\"text-dark font-heading font-bold\">Course title:<\/span> Start-up internship<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Number of ECTS:<\/span> 4<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Course code:<\/span> MEI-108<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Module(s):<\/span> Innovation Management<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Language:<\/span> EN<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Mandatory:<\/span> Yes<\/li>\n                        <\/ul>\n                    <\/div>\n                <\/li>\n\n                <!--<li class=\"list-highlighted__item items-start\">-->\n                <!--    <header class=\"list-highlighted__header\">-->\n                <!--        <h5 class=\"text-18\"><strong>--><!--<\/strong><\/h5>-->\n                <!--    <\/header>-->\n                <!--    <div class=\"list-highlighted__body\">-->\n                <!--        <div class=\"speaker-group\">-->\n                <!--            -->                <!--        <\/div>-->\n                <!--    <\/div>-->\n                <!--<\/li>-->\n\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Course learning outcomes<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        -Apply theoretical concepts related to Innovation in professional context<br>-Interact with people about innovative matters in professional context<br>-Develop their current network and create new ties.<br>-Write an internship report\u00a0<br>                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Description<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        This course is a 3 hours seminar about:<br>&#8211; Searching for internships<br>&#8211; Networking<br>&#8211; Preparing the internship report\u00a0<br>                    <\/div>\n                <\/li>\n                \n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Assessment<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        100%Internship report                    <\/div>\n                <\/li>\n                \n                \n            <\/ul>\n        <\/div>\n    <\/div>\n<\/div>    <\/div><\/div><\/section>\n<section\n    id=\"tabpanel-31feb251-413e-4b7b-8204-7ae43b5ae896\"\n    aria-labelledby=\"tab-31feb251-413e-4b7b-8204-7ae43b5ae896\"\n    class=\"tab-panel fade hidden is-hidden\"\n>\n    <div class=\"wp-block-unilux-blocks-course-offer\">\n    <h3>Course offer for Semestre 3 (2025-2026 Winter)<\/h3>\n    \n<div id=\"accordion-module-69d7489bac130\" class=\"accordion accordion--theme\">\n            \n<div class=\"accordion__item\">\n    <h4 class=\"accordion__header\">\n        <button\n                type=\"button\"\n                class=\"accordion__button collapsed\"\n                aria-expanded=\"false\"\n                data-bs-toggle=\"collapse\"\n                data-bs-target=\"#accordion-panel-69d7489bac159\"\n        >\n            <span class=\"accordion__title\">\n                Sustainable Entrepreneurship                <span class=\"accordion__data\">\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">ECTS credits:<\/span>\n                        <span class=\"accordion__data__value\">\n                            2                        <\/span>\n                    <\/span>\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">Course code:<\/span>\n                        <span class=\"accordion__data__value\">\n                            MEI-40                        <\/span>\n                    <\/span>\n                <\/span>\n            <\/span>\n            <svg aria-hidden=\"true\" focusable=\"false\" class=\"icon icon-outline icon--arrow-down icon--lg\"><use xlink:href=\"https:\/\/www.uni.lu\/wp-content\/themes\/unilux-theme\/assets\/images\/icons\/icons-outline.svg#icon--arrow-down\"><\/use><\/svg>        <\/button>\n    <\/h4>\n\n    <div id=\"accordion-panel-69d7489bac159\" class=\"accordion__collapse collapse\" data-bs-parent=\"#accordion-module-69d7489bac130\">\n        <div class=\"accordion__body p-0\">\n            <ul class=\"list-highlighted\">\n                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Details<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <ul>\n                            <li><span class=\"text-dark font-heading font-bold\">Course title:<\/span> Sustainable Entrepreneurship<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Number of ECTS:<\/span> 2<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Course code:<\/span> MEI-40<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Module(s):<\/span> Module 1-Entrepreneurship in context<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Language:<\/span> EN<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Mandatory:<\/span> Yes<\/li>\n                        <\/ul>\n                    <\/div>\n                <\/li>\n\n                <!--<li class=\"list-highlighted__item items-start\">-->\n                <!--    <header class=\"list-highlighted__header\">-->\n                <!--        <h5 class=\"text-18\"><strong>--><!--<\/strong><\/h5>-->\n                <!--    <\/header>-->\n                <!--    <div class=\"list-highlighted__body\">-->\n                <!--        <div class=\"speaker-group\">-->\n                <!--            -->                <!--        <\/div>-->\n                <!--    <\/div>-->\n                <!--<\/li>-->\n\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Course learning outcomes<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        &#8211;\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0<br>Distinguish the theoretical concepts and key dimensions of social entrepreneurship (Critical reasoning application of theories).<br>&#8211;\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0<br>Evaluate the role that social entrepreneurs play in society and the key challenges that they face (Critical reasoning application of theories).<br>&#8211;\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0<br>Detect the multiple actors of social entrepreneurship and identify the ways to build partnerships with them (Inter-organisational skills).<br>&#8211;\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0<br>Apply business strategies and tools in the social entrepreneurship context, in order to empower people and to enable markets to achieve social benefits (Leadership and Management process skills).<br>&#8211;\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0<br>Integrate lessons and experiences from real-life social organizations for the development of a social business model (Management process skills).                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Description<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        Social entrepreneurship is growing rapidly, and captures an increasing attention from the political, economic and academic spheres. Drawing upon business techniques, social entrepreneurs aim at developing innovative solutions to existing social, societal and environmental challenges, in order to drive social transformation. This course will offer insights into the world of social entrepreneurship, exploring the societal trends supporting or limiting the development of social enterprises and the key actors of social venture creation. It will also provide students with the necessary knowledge and skills to develop a social business model, to run a social venture and to create social change. The course divides into two parts: the context of social entrepreneurship (why, what, who) and the social entrepreneurial process (tools and strategies, social business model creation and development).<br> I. The context of social entrepreneurship &#8211;\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 What is social entrepreneurship : definition and nature, key dimensions (mission, governance, value), and interrelations between business and social ends, means and impacts. &#8211;\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Societal trends : economic, social and environmental factors, citizens&#8217; well-being and empowerment, development of a competitive economy based on knowledge, open and collaborative entrepreneurship\u2026 &#8211;\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Key actors : social entrepreneurs, traditional entrepreneurs being &#8216;social&#8217;, incubators of social entrepreneurship, clients \/ customers \/ citizens, funding intermediaries, public-private partnerships.<br> II. The process of social entrepreneurship: creating and developing a social enterprise &#8211;\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Barriers and strategies : what inhibits social entrepreneurs from innovating and becoming successful and what available strategies and tools exist to generate social change. &#8211;\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 The development of a social business model : identify a social business opportunity, select an organizational form, and create a business model with a social value proposition. &#8211;\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 The management of a social business : attract investors, measure social impact, and develop communication strategies.                    <\/div>\n                <\/li>\n                \n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Assessment<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <p>\u2612\u00a0Paper\u00a0 \u00a030%<\/p><br><p>\u2612\u00a0Presentation\u00a0 \u00a020%<\/p><br><p>\u2612\u00a0Class participation\u00a0 \u00a050%<br><\/p>\u00a0\u00a0                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Note<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        LITERATURE\u00a0<br><br>Required:<br>http:\/\/journals.sagepub.com\/eprint\/hfvBZey8i86DVG8SRqSp\/full<br>http:\/\/www.socialbusinessmodelcanvas.com<br>Optional:<br>Abu-Saifan, S. (2012). Social Entrepreneurship: Definition and Boundaries, Technology Innovation Management Review, February 2012, 22-27.<br>Boschee, J., McClurg, J. (2003). Toward a better understanding of social entrepreneurship: Some important distinctions, in Social Enterprise Alliance [Short Paper], http:\/\/www.caledonia.org.uk\/papers\/Social-Entrepreneurship.doc.<br>Iakovleva T., Kolvereid L., Stephan U. (2011). Entrepreneurial intentions in developing and developed countries, Education + Training, 53(5), 353-370.<br>Mair, J., Marti, I. (2006). Social entrepreneurship research: A course of explanation, prediction, and delight, Journal of World Business, 41, 36-44.<br>Martin, R. L., Osberg, S. (2007), Social entrepreneurship: the case for definition, Stanford Social Innovation Review, Stanford University, Spring 2007, 27-39.<br>Peredo, A. M., McLean M. (2006). Social entrepreneurship: A critical review of the concept, Journal of World Business, 41, 56-65.<br>Ruebottom, T. (2011). Counting social change: Outcome measures for social enterprise, Social Enterprise Journal, 7(2), 173-182.<br>Tuan, M. T. (2008). Measuring and\/or Estimating Social Value Creation: Insights Into Eight Cost Approaches, Impact Planning and Improvement, Bill Melinda Gates Foundation.<br>Weerawardena, J., Mort, G. S. (2006). Investigating social entrepreneurship: A multidimensional model, Journal of World Business, 41, 21-35.<br>Further resources:<br>https:\/\/www.youtube.com\/watch?v=uTc8i4S_Wu8<br>Stanford Social Innovation Review (SSIR)\u00a0<br>www.impactgarden.org\u00a0 (powered by TIIME)<br>https:\/\/www.lmdf.lu\/en\/private-investors\/more-information\/impact-ecosystem-event-2018\/<br>https:\/\/group.bnpparibas\/tempsforts\/entrepreneuriat-social\/act-for-impact<br>                    <\/div>\n                <\/li>\n                \n            <\/ul>\n        <\/div>\n    <\/div>\n<\/div>            \n<div class=\"accordion__item\">\n    <h4 class=\"accordion__header\">\n        <button\n                type=\"button\"\n                class=\"accordion__button collapsed\"\n                aria-expanded=\"false\"\n                data-bs-toggle=\"collapse\"\n                data-bs-target=\"#accordion-panel-69d7489bac172\"\n        >\n            <span class=\"accordion__title\">\n                Artificial Intelligence for Entrepreneurship and Innovation                <span class=\"accordion__data\">\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">ECTS credits:<\/span>\n                        <span class=\"accordion__data__value\">\n                            4                        <\/span>\n                    <\/span>\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">Course code:<\/span>\n                        <span class=\"accordion__data__value\">\n                            MEI-118                        <\/span>\n                    <\/span>\n                <\/span>\n            <\/span>\n            <svg aria-hidden=\"true\" focusable=\"false\" class=\"icon icon-outline icon--arrow-down icon--lg\"><use xlink:href=\"https:\/\/www.uni.lu\/wp-content\/themes\/unilux-theme\/assets\/images\/icons\/icons-outline.svg#icon--arrow-down\"><\/use><\/svg>        <\/button>\n    <\/h4>\n\n    <div id=\"accordion-panel-69d7489bac172\" class=\"accordion__collapse collapse\" data-bs-parent=\"#accordion-module-69d7489bac130\">\n        <div class=\"accordion__body p-0\">\n            <ul class=\"list-highlighted\">\n                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Details<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <ul>\n                            <li><span class=\"text-dark font-heading font-bold\">Course title:<\/span> Artificial Intelligence for Entrepreneurship and Innovation<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Number of ECTS:<\/span> 4<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Course code:<\/span> MEI-118<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Module(s):<\/span> Module 1-Entrepreneurship in context<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Language:<\/span> EN<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Mandatory:<\/span> Yes<\/li>\n                        <\/ul>\n                    <\/div>\n                <\/li>\n\n                <!--<li class=\"list-highlighted__item items-start\">-->\n                <!--    <header class=\"list-highlighted__header\">-->\n                <!--        <h5 class=\"text-18\"><strong>--><!--<\/strong><\/h5>-->\n                <!--    <\/header>-->\n                <!--    <div class=\"list-highlighted__body\">-->\n                <!--        <div class=\"speaker-group\">-->\n                <!--            -->                <!--        <\/div>-->\n                <!--    <\/div>-->\n                <!--<\/li>-->\n\n                \n                \n                \n                \n                \n                \n            <\/ul>\n        <\/div>\n    <\/div>\n<\/div>            \n<div class=\"accordion__item\">\n    <h4 class=\"accordion__header\">\n        <button\n                type=\"button\"\n                class=\"accordion__button collapsed\"\n                aria-expanded=\"false\"\n                data-bs-toggle=\"collapse\"\n                data-bs-target=\"#accordion-panel-69d7489bac180\"\n        >\n            <span class=\"accordion__title\">\n                Entrepreneurship Systems\/ Incubators\/ Science Parks                <span class=\"accordion__data\">\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">ECTS credits:<\/span>\n                        <span class=\"accordion__data__value\">\n                            2                        <\/span>\n                    <\/span>\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">Course code:<\/span>\n                        <span class=\"accordion__data__value\">\n                            MEI-43                        <\/span>\n                    <\/span>\n                <\/span>\n            <\/span>\n            <svg aria-hidden=\"true\" focusable=\"false\" class=\"icon icon-outline icon--arrow-down icon--lg\"><use xlink:href=\"https:\/\/www.uni.lu\/wp-content\/themes\/unilux-theme\/assets\/images\/icons\/icons-outline.svg#icon--arrow-down\"><\/use><\/svg>        <\/button>\n    <\/h4>\n\n    <div id=\"accordion-panel-69d7489bac180\" class=\"accordion__collapse collapse\" data-bs-parent=\"#accordion-module-69d7489bac130\">\n        <div class=\"accordion__body p-0\">\n            <ul class=\"list-highlighted\">\n                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Details<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <ul>\n                            <li><span class=\"text-dark font-heading font-bold\">Course title:<\/span> Entrepreneurship Systems\/ Incubators\/ Science Parks<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Number of ECTS:<\/span> 2<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Course code:<\/span> MEI-43<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Module(s):<\/span> Module 1-Entrepreneurship in context<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Language:<\/span> EN<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Mandatory:<\/span> Yes<\/li>\n                        <\/ul>\n                    <\/div>\n                <\/li>\n\n                <!--<li class=\"list-highlighted__item items-start\">-->\n                <!--    <header class=\"list-highlighted__header\">-->\n                <!--        <h5 class=\"text-18\"><strong>--><!--<\/strong><\/h5>-->\n                <!--    <\/header>-->\n                <!--    <div class=\"list-highlighted__body\">-->\n                <!--        <div class=\"speaker-group\">-->\n                <!--            -->                <!--        <\/div>-->\n                <!--    <\/div>-->\n                <!--<\/li>-->\n\n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Objectives<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <p>\n                            <p>Course objectives:<br>Clarify what are the different entrepreneurial systems<br>Co-create the Luxembourgish innovation system<br>Understand which incubator suits to student\u2019s project<br>Prepare student\u2019s start-up creation efficiently<br>Optimize student\u2019s networking<\/p>                        <\/p>\n                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Course learning outcomes<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <p>On completion of the course unit successful students will be able to:<br><\/p>Learning outcomes :<br>Management process skills: students will review how owner managers strategically grow, innovate, harvest and exit their businesses.<br>Inter-organisational skills: students will be able to identify how to access, negotiate resources and navigate the entrepreneurship ecosystem and innovation networks.<br>Innovation skills: students will be able to develop creative ideas and transform them into marketable goods and\/or services.<br><br>                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Description<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        The Entrepreneurial Ecosystem ConceptIntroduction and DefinitionThe Entrepreneurial Ecosystem Model + Empirical FindingsKey Principles to Develop Successful EcosystemsEntrepreneurial Ecosystem Lifecycle<br>Actors in the Entrepreneurial Ecosystem and Their RolesEntrepreneurial Finance: Financing sources, business angels and venture capitalistsIncubators and Accelerators: Phases of the incubation process, Incubation Mechanism Model (IMM), Historic evolution of incubators, Incubator best practices<br>Actors in the Luxemburgish ecosystem (workshop)Why is it important to understand the local eco-system (peer built)What is the local ecosystem? Keywords, search criteria etcHow to assess an incubator or accelerator? Building an ecosystem map together \u2013 software to be used? Google Site, Airtable? Other ideas?Implementation including keywords, criteria in software within teamsIf time permits: Main takeaways, what is missing in the ecosystem, wizard and showcasing the offering<br>                    <\/div>\n                <\/li>\n                \n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Assessment<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <p>\u2612\u00a0Seminar paper\u00a0 \u00a070%<\/p>\u2612\u00a0Presence, participation and involvement\u00a0 \u00a0 30%<br>                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Note<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <p><br>LITERATURE\u00a0<br><\/p><br><p>\u00a0<\/p><br>Main literature:<br><ul><br><li><br>Cantner, U., Cunningham, J. A., Lehmann, E. E., Menter, M. (2021). Entrepreneurial ecosystems: a dynamic lifecycle model. Small Business Economics, 57(1), 407-423.<br><\/li><br><li><br>Isenberg, D. J. (2010). How to start an entrepreneurial revolution. Harvard Business Review, 88(6), 40-50.<br><\/li><br><li><br>Leendertse, J., Schrijvers, M., Stam, E. (2021).<br>Measure twice, cut once: Entrepreneurial ecosystem metrics. Research Policy, 104336.<br><\/li><br><li><br>Mian, S. A. (2016). Business incubation and incubator mechanisms. In P. H. Phan, S. A. Mian, W. Lamine (Eds.): Technology Entrepreneurship and Business Incubation.<br>Imperial College Press, Singapore<br>.<br>Further reading:<br><\/li><br><li><br>Acs, Z. J., Autio, E., Szerb, L. (2014). National systems of entrepreneurship: Measurement issues and policy implications. Research policy, 43(3), 476-494.<br><\/li><br><li><br>Pitchbook (2021). European Venture Report Q2 2021.<br>Link<br><\/li><br><li><br>Spigel, B. (2017). The relational organization of entrepreneurial ecosystems. Entrepreneurship Theory and Practice, 41(1), 49-72.<br><\/li><br><li><br>Stam, E. (2015). Entrepreneurial ecosystems and regional policy: a sympathetic critique. European Planning Studies, 23(9), 1759-1769.<br><\/li><br><li><br>Stam, E., Van de Ven, A. (2021).<br>Entrepreneurial ecosystem elements. Small Business Economics, 56(2), 809-832.<br><\/li><br><\/ul><br>Startup Genome LLC (2020). The Global Startup Ecosystem Report GSER 2020:<br>Link<br><p>\u00a0<\/p><br><p>WEBSITE<\/p><br><p>http:\/\/www2.nbia.org\/about_nbia\/\u00a0<br><\/p>                    <\/div>\n                <\/li>\n                \n            <\/ul>\n        <\/div>\n    <\/div>\n<\/div>            \n<div class=\"accordion__item\">\n    <h4 class=\"accordion__header\">\n        <button\n                type=\"button\"\n                class=\"accordion__button collapsed\"\n                aria-expanded=\"false\"\n                data-bs-toggle=\"collapse\"\n                data-bs-target=\"#accordion-panel-69d7489bac18c\"\n        >\n            <span class=\"accordion__title\">\n                Digitalization &amp; industrial revolution                <span class=\"accordion__data\">\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">ECTS credits:<\/span>\n                        <span class=\"accordion__data__value\">\n                            3                        <\/span>\n                    <\/span>\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">Course code:<\/span>\n                        <span class=\"accordion__data__value\">\n                            MEI-105                        <\/span>\n                    <\/span>\n                <\/span>\n            <\/span>\n            <svg aria-hidden=\"true\" focusable=\"false\" class=\"icon icon-outline icon--arrow-down icon--lg\"><use xlink:href=\"https:\/\/www.uni.lu\/wp-content\/themes\/unilux-theme\/assets\/images\/icons\/icons-outline.svg#icon--arrow-down\"><\/use><\/svg>        <\/button>\n    <\/h4>\n\n    <div id=\"accordion-panel-69d7489bac18c\" class=\"accordion__collapse collapse\" data-bs-parent=\"#accordion-module-69d7489bac130\">\n        <div class=\"accordion__body p-0\">\n            <ul class=\"list-highlighted\">\n                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Details<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <ul>\n                            <li><span class=\"text-dark font-heading font-bold\">Course title:<\/span> Digitalization &amp; industrial revolution<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Number of ECTS:<\/span> 3<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Course code:<\/span> MEI-105<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Module(s):<\/span> Module 2-Advanced innovation<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Language:<\/span> EN<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Mandatory:<\/span> Yes<\/li>\n                        <\/ul>\n                    <\/div>\n                <\/li>\n\n                <!--<li class=\"list-highlighted__item items-start\">-->\n                <!--    <header class=\"list-highlighted__header\">-->\n                <!--        <h5 class=\"text-18\"><strong>--><!--<\/strong><\/h5>-->\n                <!--    <\/header>-->\n                <!--    <div class=\"list-highlighted__body\">-->\n                <!--        <div class=\"speaker-group\">-->\n                <!--            -->                <!--        <\/div>-->\n                <!--    <\/div>-->\n                <!--<\/li>-->\n\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Course learning outcomes<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        Equip students with state-of-the-art knowledge and best practices needed to successfully design and implement digital innovation strategies in entrepreneurial and established technology-driven corporate contexts;<br>Understand the different ways of how digital innovations disrupt established industries and create new markets, the role of positive and negative network effects, platforms, and winner takes all markets<br>Understand why data is so important for digitalization and how firms monetize data\u00a0 \u00a0<br>Design defensive and offensive digital strategies to maximize market shares and generate successful digital platforms<br>                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Description<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        The focus is on digital innovations that disrupt established industries. We will do an opening module that highlights the fundamental change that all economies and almost every industry are going through. We will talk about new concepts of competition, platforms, artificial intelligence, cloud computing, Internet of Things and 3D-Printing. We will discuss Google, Amazon, Spotify, TripAdvisor and other business cases. In the process of these discussions, we will learn about disruptive digital innovations, why data is considered the new oil, scalability, network effects, technology strategy, and why intelligent digital assistants like Siri, Alexa and co might be predecessors of another industrial revolution.                    <\/div>\n                <\/li>\n                \n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Assessment<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        \u2612\u00a0Presentation\u00a0 \u00a050%<br>\u2612 Class participation\u00a0 \u00a050%<br>                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Note<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        Recommended Reading<br><br>\u00a0Parker, van Alstyne, and Choudary, Platform Revolution, Norton, 2016.<br>\u00a0Brynjolfsson, Erik and Andrew McAfee, The Second Machine Age: Work, Progress, and Prosperity in a Time of Brilliant Technologies, Norton, 2016.<br>\u00a0McAfee, Andrew, and Erik Brynjolfsson, Machine, Platform, Crowd: Harnessing Our Digital Future, Norton, 2017.<br>                    <\/div>\n                <\/li>\n                \n            <\/ul>\n        <\/div>\n    <\/div>\n<\/div>            \n<div class=\"accordion__item\">\n    <h4 class=\"accordion__header\">\n        <button\n                type=\"button\"\n                class=\"accordion__button collapsed\"\n                aria-expanded=\"false\"\n                data-bs-toggle=\"collapse\"\n                data-bs-target=\"#accordion-panel-69d7489bac199\"\n        >\n            <span class=\"accordion__title\">\n                Innovation consultancy project                <span class=\"accordion__data\">\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">ECTS credits:<\/span>\n                        <span class=\"accordion__data__value\">\n                            5                        <\/span>\n                    <\/span>\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">Course code:<\/span>\n                        <span class=\"accordion__data__value\">\n                            MEI-44                        <\/span>\n                    <\/span>\n                <\/span>\n            <\/span>\n            <svg aria-hidden=\"true\" focusable=\"false\" class=\"icon icon-outline icon--arrow-down icon--lg\"><use xlink:href=\"https:\/\/www.uni.lu\/wp-content\/themes\/unilux-theme\/assets\/images\/icons\/icons-outline.svg#icon--arrow-down\"><\/use><\/svg>        <\/button>\n    <\/h4>\n\n    <div id=\"accordion-panel-69d7489bac199\" class=\"accordion__collapse collapse\" data-bs-parent=\"#accordion-module-69d7489bac130\">\n        <div class=\"accordion__body p-0\">\n            <ul class=\"list-highlighted\">\n                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Details<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <ul>\n                            <li><span class=\"text-dark font-heading font-bold\">Course title:<\/span> Innovation consultancy project<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Number of ECTS:<\/span> 5<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Course code:<\/span> MEI-44<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Module(s):<\/span> Module 2-Advanced innovation<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Language:<\/span> EN<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Mandatory:<\/span> Yes<\/li>\n                        <\/ul>\n                    <\/div>\n                <\/li>\n\n                <!--<li class=\"list-highlighted__item items-start\">-->\n                <!--    <header class=\"list-highlighted__header\">-->\n                <!--        <h5 class=\"text-18\"><strong>--><!--<\/strong><\/h5>-->\n                <!--    <\/header>-->\n                <!--    <div class=\"list-highlighted__body\">-->\n                <!--        <div class=\"speaker-group\">-->\n                <!--            -->                <!--        <\/div>-->\n                <!--    <\/div>-->\n                <!--<\/li>-->\n\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Course learning outcomes<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <p>&#8211;\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 apply their theoretical knowledge to recent real world problems<\/p><br><p>&#8211;\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 understand and interpret real world innovation management problems<\/p><br><p>&#8211;\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 link real world innovation management problems to theories and concepts of innovation management <\/p><br><p>&#8211;\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 independently conduct a consulting project with a business partner<\/p><br><p>&#8211;\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 manage the relationship to company partners<\/p><br><p>&#8211;\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 write company reports<\/p>                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Description<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <p>The students will gather practical knowledge about the topic of innovation management and get the chance to apply and deepen the more theoretical innovation management knowledge of the first year of the MEI by conducting an \u201cinnovation consulting project\u201d. <\/p><p>The specific topics of the audit projects will be defined together with the business partners as the students should work on real management problems of the company. Examples from the past years include topics such as:<\/p><p>&#8211;\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 How to improve our new product development process?<\/p><p>&#8211;\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 How to organize our new building to optimize knowledge flows between workers?<\/p><p>&#8211;\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 How to\/ Should we diversify our business for an unrelated innovative product idea?<\/p>                    <\/div>\n                <\/li>\n                \n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Assessment<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <p>30% seminar paper<\/p><br><p>70% presentation<\/p>                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Note<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <p><br>LITERATURE\u00a0<br><\/p><br><p>The literature will be determined once the specific audit topics are defined together with the partner companies.<br>The book \u201cStrategic Management of Technological Innovation\u201d by Melissa Schilling serves as a reference for the basic concepts.<br><\/p>                    <\/div>\n                <\/li>\n                \n            <\/ul>\n        <\/div>\n    <\/div>\n<\/div>            \n<div class=\"accordion__item\">\n    <h4 class=\"accordion__header\">\n        <button\n                type=\"button\"\n                class=\"accordion__button collapsed\"\n                aria-expanded=\"false\"\n                data-bs-toggle=\"collapse\"\n                data-bs-target=\"#accordion-panel-69d7489bac1a6\"\n        >\n            <span class=\"accordion__title\">\n                Financing Entrepreneurial Ventures                <span class=\"accordion__data\">\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">ECTS credits:<\/span>\n                        <span class=\"accordion__data__value\">\n                            3                        <\/span>\n                    <\/span>\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">Course code:<\/span>\n                        <span class=\"accordion__data__value\">\n                            MEI-109                        <\/span>\n                    <\/span>\n                <\/span>\n            <\/span>\n            <svg aria-hidden=\"true\" focusable=\"false\" class=\"icon icon-outline icon--arrow-down icon--lg\"><use xlink:href=\"https:\/\/www.uni.lu\/wp-content\/themes\/unilux-theme\/assets\/images\/icons\/icons-outline.svg#icon--arrow-down\"><\/use><\/svg>        <\/button>\n    <\/h4>\n\n    <div id=\"accordion-panel-69d7489bac1a6\" class=\"accordion__collapse collapse\" data-bs-parent=\"#accordion-module-69d7489bac130\">\n        <div class=\"accordion__body p-0\">\n            <ul class=\"list-highlighted\">\n                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Details<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <ul>\n                            <li><span class=\"text-dark font-heading font-bold\">Course title:<\/span> Financing Entrepreneurial Ventures<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Number of ECTS:<\/span> 3<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Course code:<\/span> MEI-109<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Module(s):<\/span> Module 3-Strategic management &amp; Development<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Language:<\/span> EN<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Mandatory:<\/span> Yes<\/li>\n                        <\/ul>\n                    <\/div>\n                <\/li>\n\n                <!--<li class=\"list-highlighted__item items-start\">-->\n                <!--    <header class=\"list-highlighted__header\">-->\n                <!--        <h5 class=\"text-18\"><strong>--><!--<\/strong><\/h5>-->\n                <!--    <\/header>-->\n                <!--    <div class=\"list-highlighted__body\">-->\n                <!--        <div class=\"speaker-group\">-->\n                <!--            -->                <!--        <\/div>-->\n                <!--    <\/div>-->\n                <!--<\/li>-->\n\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Course learning outcomes<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        Upon successful completion of this course students will be able to:\u00a0<br>Understand the key concerns of current and potential investors.<br>Estimate the value of a business, using different methods and metrics.<br>Confidently present your business as an investment opportunity to potential investors.<br>Communicate with financial intermediaries, such as investment banks or private equity funds<br>                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Description<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <p>In this course we will review and then continue where we left of in Financing Entrepreneurial Ventures I. <br>Now that we are familiar with financial accounting, financial planning, assessing profitability and liquidity, capital budgeting, the cost of capital, and the tradeoff between debt and equity financing, we will focus in on capital raising and interacting with investors (such as banks and shareholders) and other stakeholders. They will all be interested in the value of the company. Enterprise Valuation will be a central theme in this course, as is communication (verbal and written).<\/p>To convince investors and stakeholders, much convincing, idea-selling and negotiation is needed. In this course we will practice this through several interactive case studies.                    <\/div>\n                <\/li>\n                \n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Assessment<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <p>\u2612\u00a0Written Exam\u00a0\u00a030%<br>\u2612\u00a0Presentation\u00a0 20%<br>\u2612\u00a0Homework assignments\u00a0 30%<br>\u2612\u00a0Class participation\u00a0 20%<\/p>                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Note<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <p><br>Literature :<br><\/p><br><p><br>Brealey, A.R., Myers C.S., Marcus, J.A. (2020) Fundamentals of Corporate Finance. 10th edition, McGraw Hill.<br><\/p><br>The library has the 8th edition available as e-book. This edition can also be used to follow the course.                    <\/div>\n                <\/li>\n                \n            <\/ul>\n        <\/div>\n    <\/div>\n<\/div>            \n<div class=\"accordion__item\">\n    <h4 class=\"accordion__header\">\n        <button\n                type=\"button\"\n                class=\"accordion__button collapsed\"\n                aria-expanded=\"false\"\n                data-bs-toggle=\"collapse\"\n                data-bs-target=\"#accordion-panel-69d7489bac1b3\"\n        >\n            <span class=\"accordion__title\">\n                Strategy development and execution                <span class=\"accordion__data\">\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">ECTS credits:<\/span>\n                        <span class=\"accordion__data__value\">\n                            3                        <\/span>\n                    <\/span>\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">Course code:<\/span>\n                        <span class=\"accordion__data__value\">\n                            MEI-45                        <\/span>\n                    <\/span>\n                <\/span>\n            <\/span>\n            <svg aria-hidden=\"true\" focusable=\"false\" class=\"icon icon-outline icon--arrow-down icon--lg\"><use xlink:href=\"https:\/\/www.uni.lu\/wp-content\/themes\/unilux-theme\/assets\/images\/icons\/icons-outline.svg#icon--arrow-down\"><\/use><\/svg>        <\/button>\n    <\/h4>\n\n    <div id=\"accordion-panel-69d7489bac1b3\" class=\"accordion__collapse collapse\" data-bs-parent=\"#accordion-module-69d7489bac130\">\n        <div class=\"accordion__body p-0\">\n            <ul class=\"list-highlighted\">\n                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Details<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <ul>\n                            <li><span class=\"text-dark font-heading font-bold\">Course title:<\/span> Strategy development and execution<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Number of ECTS:<\/span> 3<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Course code:<\/span> MEI-45<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Module(s):<\/span> Module 3-Strategic management &amp; Development<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Language:<\/span> EN<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Mandatory:<\/span> Yes<\/li>\n                        <\/ul>\n                    <\/div>\n                <\/li>\n\n                <!--<li class=\"list-highlighted__item items-start\">-->\n                <!--    <header class=\"list-highlighted__header\">-->\n                <!--        <h5 class=\"text-18\"><strong>--><!--<\/strong><\/h5>-->\n                <!--    <\/header>-->\n                <!--    <div class=\"list-highlighted__body\">-->\n                <!--        <div class=\"speaker-group\">-->\n                <!--            -->                <!--        <\/div>-->\n                <!--    <\/div>-->\n                <!--<\/li>-->\n\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Course learning outcomes<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        On completion of the course unit successful students will be able to:<br>Gain an overview of what strategic management is about;<br>Develop the ability to think strategically about a business organization, its strategic position, and how it can gain sustainable competitive advantage;<br>Build skills in conducting strategic analysis in a variety of competitive situations and provide an understanding of the competitive challenges of firms;<br>Generate insights into the organizational processes by which strategies are formulated and executed.<br>                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Description<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        The question of how firms manage to gain a competitive advantage and thus superior financial performance relative to their industry peers lies at the heart of strategic management research. The course discusses the different building blocks (e.g., a firm&#8217;s competitive positioning, its resource and capability base etc.) which may help a firm to generate a competitive advantage. The course also familiarizes you with various tools, concepts, and analytical frameworks which are meant to enhance your ability to define and analyse strategic problems and to identify sources of competitive advantage from both an industry and firm-level perspective.                    <\/div>\n                <\/li>\n                \n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Assessment<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        40% Written Exam<br>50% Presentations and\/or Reports<br>10%\u00a0Class Participation\u00a0<br>                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Note<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <p><br>Compulsory Course Readings<br><br><br><\/p><br><p><br>Strategy Analysis: Company Analysis<br><\/p><br><ul><li><br>Prahalad, CK Hamel, G. (1990). The Core Competence of the Corporation. Harvard Business Review, 68(3): 79-91.<br><\/li><\/ul><br><ul><li><br>Ulrich, D. Smallwood, N.(2004). Capitalizing on capabilities. Harvard Business Review, 82(6):119-127<br>.<br><\/li><\/ul><br>Topic Area<br>Cases\/Articles<br>Strategy Analysis: Industry Analysis<br><ul><br><li><br>Collis, D. (2016). Lean strategy. Harvard Business Review, March: 63-68.<br><\/li><br><li><br>Hambrick, D. Fredrickson, J.W. (2001). Are you sure you have a strategy? Academy of Management Executive, 19(4): 51-62.<br><\/li><br><li><br>McGrath, R. (2013). Transient Advantage. Harvard Business Review, June: 62-70.<br><\/li><br><li><br>Porter, M.E.(2008). The five competitive forces that shape strategy. Harvard Business Review, 86(1): 78-93.<br><\/li><br><\/ul><br>\u00a0<br>\u00a0<br>Strategy Analysis: Normative Frame<br><ul><br><li><br>Porter, M. Kramer, M.R. (2006).<br>Strategy society. Harvard Business Review, 84(12):78-92.<br><\/li><br><\/ul><br>Strategy Implementation<br><ul><br><li><br>Neilson, G.L, Martin, K.L. Powers, E. (2008). The Secrets to Successful Strategy Execution. Harvard Business Review, 86(6): 60-70.<br><\/li><br><li><br>Brauer, M. M\u00fcller-Stewens, G. (2010).<br>Turning the conglomerate discount into a premium. Performance, 3(1): 76-81.<br><\/li><br><li><br>Mankins, M. C., Harding, D., Weddigen, R. M. (2008). How the best divest. Harvard Business Review,(October): 92-99.<br><\/li><br><\/ul><br><p>\u00a0<\/p><br>Recommended Reading<br><p><br>Contemporary Strategy Analysis, by Robert M. Grant, Sixth Edition (Blackwell Publishing)<br><\/p>                    <\/div>\n                <\/li>\n                \n            <\/ul>\n        <\/div>\n    <\/div>\n<\/div>            \n<div class=\"accordion__item\">\n    <h4 class=\"accordion__header\">\n        <button\n                type=\"button\"\n                class=\"accordion__button collapsed\"\n                aria-expanded=\"false\"\n                data-bs-toggle=\"collapse\"\n                data-bs-target=\"#accordion-panel-69d7489bac1c0\"\n        >\n            <span class=\"accordion__title\">\n                Entrepreneurial leadership                <span class=\"accordion__data\">\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">ECTS credits:<\/span>\n                        <span class=\"accordion__data__value\">\n                            3                        <\/span>\n                    <\/span>\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">Course code:<\/span>\n                        <span class=\"accordion__data__value\">\n                            MEI-96                        <\/span>\n                    <\/span>\n                <\/span>\n            <\/span>\n            <svg aria-hidden=\"true\" focusable=\"false\" class=\"icon icon-outline icon--arrow-down icon--lg\"><use xlink:href=\"https:\/\/www.uni.lu\/wp-content\/themes\/unilux-theme\/assets\/images\/icons\/icons-outline.svg#icon--arrow-down\"><\/use><\/svg>        <\/button>\n    <\/h4>\n\n    <div id=\"accordion-panel-69d7489bac1c0\" class=\"accordion__collapse collapse\" data-bs-parent=\"#accordion-module-69d7489bac130\">\n        <div class=\"accordion__body p-0\">\n            <ul class=\"list-highlighted\">\n                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Details<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <ul>\n                            <li><span class=\"text-dark font-heading font-bold\">Course title:<\/span> Entrepreneurial leadership<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Number of ECTS:<\/span> 3<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Course code:<\/span> MEI-96<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Module(s):<\/span> Module 3-Strategic management &amp; Development<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Language:<\/span> EN<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Mandatory:<\/span> Yes<\/li>\n                        <\/ul>\n                    <\/div>\n                <\/li>\n\n                <!--<li class=\"list-highlighted__item items-start\">-->\n                <!--    <header class=\"list-highlighted__header\">-->\n                <!--        <h5 class=\"text-18\"><strong>--><!--<\/strong><\/h5>-->\n                <!--    <\/header>-->\n                <!--    <div class=\"list-highlighted__body\">-->\n                <!--        <div class=\"speaker-group\">-->\n                <!--            -->                <!--        <\/div>-->\n                <!--    <\/div>-->\n                <!--<\/li>-->\n\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Course learning outcomes<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <br>\u00a0 Understand what leadership means in one\u2019s personal life and in business.\u00a0<br>\u00a0 Show and explain that leadership is not a phenomenon in itself, but always \u2018in \u2028context\u2019\u00a0<br>\u00a0 Explain why leadership is a necessary element in business practice and is strongly \u2028related to strategy and change management\u00a0<br>\u00a0 Integrate leadership issues in business case studies dealing with strategy and \u2028change in industries and business companies;\u00a0<br>\u00a0 Contribute to leadership issues (business and\/or personal related) as presented \u2028and discussed in class\u00a0<br>\u00a0 Understand that leadership is part of a relationship between people where feelings \u2028of fear and trust play a role\u00a0<br>\u00a0 Become aware of the role of ethics in business\u00a0<br>\u00a0 Participate in dialogues in order to investigate problems with an open mind\u00a0<br>\u00a0 Connect leadership to personal awareness and growth\u00a0<br>\u00a0 Become aware of the role of leadership towards People, Profit and Planet in a \u2028global world.\u00a0<br>\u00a0 Define the current business model by using the Business Model Generation of \u2028Osterwalder\u00a0<br>\u00a0 Understand how to create, deliver and capture value\u00a0<br>\u00a0 Create new business models for current businesses\u00a0<br>\u00a0 Understand Corporate Social Responsibility\u00a0<br>\u00a0 Understand the impact of Corporate Social Responsibility as a strategy to increase \u2028value for an organization\u00a0<br>\u00a0 Understand Value Proposition Design: How to Create Products and Services \u2028Customers Want\u00a0<br>                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Description<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        Course philosophyA successful change initiative in the context of an organization can be defined as bringing the organization from position A to position B in the fulfillment of a dream\/vision or the implementation of a strategy. The key of a successful change lies in how you bring your people with you, so that the envisaged benefits of the vision and strategy are actually realized. At root, it is about process and people. But even process is just about people doing things&#8230;., so ultimately it is all about people, and processes that work for people.Change has an impact at two levels:1. Organizationalchange:inthesensethatnewprocesses,proceduresandstructures are created to realize the change.2. Personaltransition:emotionalandpsychologicalchangeprocessesofthepeople involved in the change process.Leading people through a personal transition is as important, as managing the change process itself (in terms of formal processes, procedures and structures to be adjusted). Leadership requires high levels of emotional intelligence. Your level of emotional awareness &#8211; and the extent to which you embrace and harness the emotional dimension of your organization &#8211; is linked positively to the chance of change success and organizational performance. In our view change management, strategy and leadership is about processes AND people.In this course, we recognize the emotional dimension and what it takes to lead the people impacted by the change through the stages of personal transition \u2013 noting that the more strategic (bigger!) the change the greater the need to address this dimension.Entrepreneurship:The scale and speed at which innovative business models are transforming industry landscapes today is unprecedented. For entrepreneurs and executives it is time to understand and to methodically address the challenge of business model innovation. It is about creating value, for companies, customers, and society.In this course we will look in to these issues, guided by The new psychology of leadership, A. Haslam (ISBN 978-1-84169-610-2) and The 7 habits of highly effective people, S. Covey (ISBN 978-1-4767-4005-8).It will be an interactive course and it will give tools how to rewrite a business model by breaking down patterns and routines.                    <\/div>\n                <\/li>\n                \n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Assessment<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <p>2 seminar papers (1 personal and 1 in group) <\/p><br><p><br>2 presentations (1 personal and 1 in group)<br><\/p><br><p><br>Attendance and participation<br><\/p>                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Note<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <p><br>LITERATURE\u00a0<br><\/p><br><p>\u00a0<\/p><br>Books to read: <br><br>1. The new psychology of leadership, A. Haslam\u00a0(ISBN 978-1-84169-610-2) <br>2. The 7 habits of highly effective people, S. Covey (ISBN 978-1-4767-4005-8).<br><p>\u00a0<\/p>                    <\/div>\n                <\/li>\n                \n            <\/ul>\n        <\/div>\n    <\/div>\n<\/div>            \n<div class=\"accordion__item\">\n    <h4 class=\"accordion__header\">\n        <button\n                type=\"button\"\n                class=\"accordion__button collapsed\"\n                aria-expanded=\"false\"\n                data-bs-toggle=\"collapse\"\n                data-bs-target=\"#accordion-panel-69d7489bac1cc\"\n        >\n            <span class=\"accordion__title\">\n                Research Design, Quantitative and Qualitative Methods                <span class=\"accordion__data\">\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">ECTS credits:<\/span>\n                        <span class=\"accordion__data__value\">\n                            5                        <\/span>\n                    <\/span>\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">Course code:<\/span>\n                        <span class=\"accordion__data__value\">\n                            MEI-110                        <\/span>\n                    <\/span>\n                <\/span>\n            <\/span>\n            <svg aria-hidden=\"true\" focusable=\"false\" class=\"icon icon-outline icon--arrow-down icon--lg\"><use xlink:href=\"https:\/\/www.uni.lu\/wp-content\/themes\/unilux-theme\/assets\/images\/icons\/icons-outline.svg#icon--arrow-down\"><\/use><\/svg>        <\/button>\n    <\/h4>\n\n    <div id=\"accordion-panel-69d7489bac1cc\" class=\"accordion__collapse collapse\" data-bs-parent=\"#accordion-module-69d7489bac130\">\n        <div class=\"accordion__body p-0\">\n            <ul class=\"list-highlighted\">\n                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Details<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <ul>\n                            <li><span class=\"text-dark font-heading font-bold\">Course title:<\/span> Research Design, Quantitative and Qualitative Methods<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Number of ECTS:<\/span> 5<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Course code:<\/span> MEI-110<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Module(s):<\/span> Module 4-Research skills and methods<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Language:<\/span> EN<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Mandatory:<\/span> Yes<\/li>\n                        <\/ul>\n                    <\/div>\n                <\/li>\n\n                <!--<li class=\"list-highlighted__item items-start\">-->\n                <!--    <header class=\"list-highlighted__header\">-->\n                <!--        <h5 class=\"text-18\"><strong>--><!--<\/strong><\/h5>-->\n                <!--    <\/header>-->\n                <!--    <div class=\"list-highlighted__body\">-->\n                <!--        <div class=\"speaker-group\">-->\n                <!--            -->                <!--        <\/div>-->\n                <!--    <\/div>-->\n                <!--<\/li>-->\n\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Course learning outcomes<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        \u00a0Define the objectives of a research project, including the identification and diagnosis of problems;<br>\u00a0Design a valid and practical plan to meet these objectives, including strategies for gaining access to organizations and people;<br>\u00a0Design and apply appropriate research methods, with an understanding of the dimensions of both quantitative and qualitative research and a capacity to evaluate different research designs and methodologies;<br>\u00a0Analyze the collected material\/data systematically, and draw interpretations;<br>\u00a0Write a clearly structured, adequately expressed research report;<br>\u00a0Present written work within tight time constraints.<br>\u00a0Write a script file.<br>\u00a0Import native-type data sets and several other types of data sets.<br>\u00a0Explore your data.<br>\u00a0Run basic statistical tests.<br>\u00a0Run OLS regressions.<br>\u00a0Create graphs and plots.<br>                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Description<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <p>\u00a0<\/p>This course provides students with knowledge and understanding of a range of research methods, techniques and skills and how they have been used to address particular research questions in management and business settings. Students learn the contrasting perspectives that underpin management and business research. Students have the option of writing a research report in the form of a thesis, highlight their motives, conduct research to gather data, consult relevant literature, and follow a structured methodology in order to reach a conclusion that serves as a prescription or solution for the problem. They can also write a business plan.<br>This course is designed to provide students with the basic tools to work with data using the open source package gretl.<br>For more details, see the syllabus of the course (available on moodle).<br>                    <\/div>\n                <\/li>\n                \n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Assessment<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <p><br>Written exam for the quantitative seminar<\/p><br><p><br>Assignment\u00a0for the quantitative seminar<br>Assignment\u00a0for the qualitative seminar<\/p><br><p><br>Oral exam\u00a0for the qualitative seminar<\/p><br><p><br>Presentation\u00a0for the qualitative seminar<\/p>                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Note<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <p><br>LITERATURE<br>\u00a0<\/p><br><p>Fischer, C. (2010), Researching and writing a dissertation, FT Prentice Hall, 3rd edition.<br>Saunders, M., Lewis, P. and A. Thornhill (2007), Research Methods for Business Students, FT Prentice Hall, 4th edition.<br><\/p>                    <\/div>\n                <\/li>\n                \n            <\/ul>\n        <\/div>\n    <\/div>\n<\/div>    <\/div><\/div><\/section>\n<section\n    id=\"tabpanel-904b4c4e-c840-4b0c-b47a-b8bb8fa76a66\"\n    aria-labelledby=\"tab-904b4c4e-c840-4b0c-b47a-b8bb8fa76a66\"\n    class=\"tab-panel fade hidden is-hidden\"\n>\n    <div class=\"wp-block-unilux-blocks-course-offer\">\n    <h3>Course offer for Semestre 4 (2025-2026 Summer)<\/h3>\n    \n<div id=\"accordion-module-69d7489bb13f2\" class=\"accordion accordion--theme\">\n            \n<div class=\"accordion__item\">\n    <h4 class=\"accordion__header\">\n        <button\n                type=\"button\"\n                class=\"accordion__button collapsed\"\n                aria-expanded=\"false\"\n                data-bs-toggle=\"collapse\"\n                data-bs-target=\"#accordion-panel-69d7489bb141d\"\n        >\n            <span class=\"accordion__title\">\n                Individual business plan or thesis                <span class=\"accordion__data\">\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">ECTS credits:<\/span>\n                        <span class=\"accordion__data__value\">\n                            20                        <\/span>\n                    <\/span>\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">Course code:<\/span>\n                        <span class=\"accordion__data__value\">\n                            MEI-82                        <\/span>\n                    <\/span>\n                <\/span>\n            <\/span>\n            <svg aria-hidden=\"true\" focusable=\"false\" class=\"icon icon-outline icon--arrow-down icon--lg\"><use xlink:href=\"https:\/\/www.uni.lu\/wp-content\/themes\/unilux-theme\/assets\/images\/icons\/icons-outline.svg#icon--arrow-down\"><\/use><\/svg>        <\/button>\n    <\/h4>\n\n    <div id=\"accordion-panel-69d7489bb141d\" class=\"accordion__collapse collapse\" data-bs-parent=\"#accordion-module-69d7489bb13f2\">\n        <div class=\"accordion__body p-0\">\n            <ul class=\"list-highlighted\">\n                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Details<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <ul>\n                            <li><span class=\"text-dark font-heading font-bold\">Course title:<\/span> Individual business plan or thesis<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Number of ECTS:<\/span> 20<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Course code:<\/span> MEI-82<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Module(s):<\/span> Individual business plan or thesis<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Language:<\/span> EN<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Mandatory:<\/span> Yes<\/li>\n                        <\/ul>\n                    <\/div>\n                <\/li>\n\n                <!--<li class=\"list-highlighted__item items-start\">-->\n                <!--    <header class=\"list-highlighted__header\">-->\n                <!--        <h5 class=\"text-18\"><strong>--><!--<\/strong><\/h5>-->\n                <!--    <\/header>-->\n                <!--    <div class=\"list-highlighted__body\">-->\n                <!--        <div class=\"speaker-group\">-->\n                <!--            -->                <!--        <\/div>-->\n                <!--    <\/div>-->\n                <!--<\/li>-->\n\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Course learning outcomes<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <ul><br><li><br>Develop an ability:<br><\/li><br><\/ul><br><ol><br><li><br>To formulate and undertake a piece of original research, which has relevance to contemporary management issues and problems<br><\/li><br><\/ol><br><p><br>OR<br><\/p><br>2. To write a business plan.<br><ul><br><li><br>Integrate and inter relate concepts, techniques and skills acquired in the course of the programme<br><\/li><br><\/ul><br><p><br>Acquire an appreciation of existing research and relevant theoretical perspective, which have a direct bearing on the report topic.<br><\/p><br><p>\u00a0<\/p><br><p>During semester 4, students prepare a business plan or a thesis that aim at refining their professional projects. Both works rely on the ability of students to use and apply research methods on a specific topic (for the thesis) or on the business creation (for the business plan).<\/p>                    <\/div>\n                <\/li>\n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Description<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        Supervision of the thesis or the business plan.                    <\/div>\n                <\/li>\n                \n                \n                                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Assessment<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <p>Written Exam\u00a0\u00a050% : Thesis or Business plan<\/p>Oral Exam\u00a0\u00a050% : Presentation of the thesis or the business plan.\u00a0<br>                    <\/div>\n                <\/li>\n                \n                \n            <\/ul>\n        <\/div>\n    <\/div>\n<\/div>            \n<div class=\"accordion__item\">\n    <h4 class=\"accordion__header\">\n        <button\n                type=\"button\"\n                class=\"accordion__button collapsed\"\n                aria-expanded=\"false\"\n                data-bs-toggle=\"collapse\"\n                data-bs-target=\"#accordion-panel-69d7489bb143f\"\n        >\n            <span class=\"accordion__title\">\n                IT Bootcamp                <span class=\"accordion__data\">\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">ECTS credits:<\/span>\n                        <span class=\"accordion__data__value\">\n                            10                        <\/span>\n                    <\/span>\n                    <span class=\"accordion__data__item\">\n                        <span class=\"accordion__data__name\">Course code:<\/span>\n                        <span class=\"accordion__data__value\">\n                            MEI-124                        <\/span>\n                    <\/span>\n                <\/span>\n            <\/span>\n            <svg aria-hidden=\"true\" focusable=\"false\" class=\"icon icon-outline icon--arrow-down icon--lg\"><use xlink:href=\"https:\/\/www.uni.lu\/wp-content\/themes\/unilux-theme\/assets\/images\/icons\/icons-outline.svg#icon--arrow-down\"><\/use><\/svg>        <\/button>\n    <\/h4>\n\n    <div id=\"accordion-panel-69d7489bb143f\" class=\"accordion__collapse collapse\" data-bs-parent=\"#accordion-module-69d7489bb13f2\">\n        <div class=\"accordion__body p-0\">\n            <ul class=\"list-highlighted\">\n                <li class=\"list-highlighted__item items-start\">\n                    <header class=\"list-highlighted__header\">\n                        <h5 class=\"text-18\"><strong>Details<\/strong><\/h5>\n                    <\/header>\n                    <div class=\"list-highlighted__body\">\n                        <ul>\n                            <li><span class=\"text-dark font-heading font-bold\">Course title:<\/span> IT Bootcamp<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Number of ECTS:<\/span> 10<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Course code:<\/span> MEI-124<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Module(s):<\/span> Individual business plan or thesis<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Language:<\/span> EN<\/li>\n                            <li><span class=\"text-dark font-heading font-bold\">Mandatory:<\/span> Yes<\/li>\n                        <\/ul>\n                    <\/div>\n                <\/li>\n\n                <!--<li class=\"list-highlighted__item items-start\">-->\n                <!--    <header class=\"list-highlighted__header\">-->\n                <!--        <h5 class=\"text-18\"><strong>--><!--<\/strong><\/h5>-->\n                <!--    <\/header>-->\n                <!--    <div class=\"list-highlighted__body\">-->\n                <!--        <div class=\"speaker-group\">-->\n                <!--            -->                <!--        <\/div>-->\n                <!--    <\/div>-->\n                <!--<\/li>-->\n\n                \n                \n                \n                \n                \n                \n            <\/ul>\n        <\/div>\n    <\/div>\n<\/div>    <\/div><\/div><\/section>\n<\/div>\n<\/div><\/section>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>The programme is based on a two-year structure and is divided into blocks, designed to cover foundational theoretical issues and frameworks as well as the technical and practical aspects of starting a new venture, whether a social business or corporate venture.<\/p>\n","protected":false},"author":33,"featured_media":1314,"parent":1499,"menu_order":0,"template":"","meta":{"featured_image_focal_point":[],"show_featured_caption":false,"ulux_newsletter_groups":"","uluxPostTitle":"Master in Entrepreneurship and Innovation 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Courses | University of Luxembourg<\/title>\n<meta name=\"description\" content=\"The Master in Entrepreneurship and Innovation programme is designed to cover foundational theoretical issues and frameworks.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.uni.lu\/fdef-en\/study-programs\/master-in-entrepreneurship-and-innovation\/programme\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Programme\" \/>\n<meta property=\"og:description\" content=\"The Master in Entrepreneurship and Innovation programme is designed to cover foundational theoretical issues and frameworks.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.uni.lu\/fdef-en\/study-programs\/master-in-entrepreneurship-and-innovation\/programme\/\" \/>\n<meta property=\"og:site_name\" content=\"FDEF 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