The University of Luxembourg is pleased to announce the appointment of Geraldine Knudson as its new Director of Communication and Marketing. With her extensive experience and expertise in the field, Ms. Knudson is set to make a significant impact on the institution’s reputation and visibility, contributing to the University’s future success.
Geraldine Knudson joins the University from MyConnectivity, an Economic Interest Group (G.I.E.) which she developed and led as CEO after its founding in 2021. She brings with her a wealth of knowledge and a strong track record in strategic communication and marketing. She has previously held key roles in various renowned organisations, where she has effectively implemented strategies to enhance their positioning and rankings.
At the University of Luxembourg, Ms. Knudson’s primary focus will be on communicating a distinct and compelling positioning for the institution. Through strategic communication and marketing initiatives, she aims to raise the University’s profile on both a national and international scale, thereby benefiting not only the organisation but also the country as a whole.
“We are delighted to welcome Geraldine Knudson to our team as the Director of Communication and Marketing. With her extensive expertise in this field and her creative thinking, we are confident that she will further enhance our endeavours to deliver effective communication to prospective students, the research community, socio-economic stakeholders, and the society at large – on a national and international scale,” states Jens Kreisel, rector of the University.
Ms. Knudson will work closely with the University’s leadership, faculties, and staff to align communication and marketing strategies with the institution’s goals and vision. She will oversee the development of campaigns and initiatives that highlight the University’s strengths and contributions to the academic and research community, as well as the broader society.
“I am honoured to join the University of Luxembourg and am excited about the opportunity to contribute to its growth and success. Clear communication and a strong marketing presence are vital in the sector of higher education and research. I very much look forward to making a positive impact,” says Geraldine Knudson.